Supply Chain Logistics networks are designed to maximize operational efficiency. Companies attempt to optimize logistics through either a developed network or designing their own network. Discuss when it would be appropriate for a company looking to expand to design their own logistics network or utilize a 3pl or 4pl provider. Specifically address what criteria company would use to make this decision.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter14: Marketing Channels And Supply Chain Management
Section: Chapter Questions
Problem 12DRQ
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Supply Chain Logistics networks are designed to maximize operational efficiency. Companies attempt to optimize logistics through either a developed network or designing their own network. Discuss when it would be appropriate for a company looking to expand to design their own logistics network or utilize a 3pl or 4pl provider. Specifically address what criteria company would use to make this decision.

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing