There are some key issues surrounding Facebook. Their mission was to connect people but the lack of regulation and the rise of algorithms has created distrust for Facebook among people. Imagine you are an outside consultant hired by Facebook to solve their problems of data privacy. Prepare a recommendation plan to be presented to the CEO of the company which clearly communicates: What is the current problem? Who are the stakeholders affected by this? What does their current 4P framework look like? What recommendations do you have? How will it be implemented? What impact will this solution have on Facebook?

There are some key issues surrounding Facebook. Their mission was to connect people but the lack of regulation and the rise of algorithms has created distrust for Facebook among people. Imagine you are an outside consultant hired by Facebook to solve their problems of data privacy. Prepare a recommendation plan to be presented to the CEO of the company which clearly communicates: What is the current problem? Who are the stakeholders affected by this? What does their current 4P framework look like? What recommendations do you have? How will it be implemented? What impact will this solution have on Facebook?

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter5: Marketing Research And Information Systems

Section5.1: Picture Perfect: How Instagram Uses Big Data

Problem 3VC

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