Using the three different market segments: Baby Boomers, Generation X, and Generation Y / Millennials, how does segmentation play a big part in marketing products and services?

Economics Today and Tomorrow, Student Edition
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ISBN:9780078747663
Author:McGraw-Hill
Publisher:McGraw-Hill
Chapter3: Your Role As A Consumer
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Economics

Using the three different market segments: Baby Boomers, Generation X, and Generation Y / Millennials, how does segmentation play a big part in marketing products and services?  

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