utensil. The firm has conducted significant market research and estimated the following pattern for sales of the new product: Year Expected Volume Expected Price per Unit 1 48,000 units $19 2 48,000 units $20 3 90,000 units $16 4 40,000 units $12 If the firm desires to net $3.50 per unit in profit over the life of the product, and selling and administrative expenses are expected to average $50,000 per year, what is the target cost to produce the new utensil?

utensil. The firm has conducted significant market research and estimated the following pattern for sales of the new product: Year Expected Volume Expected Price per Unit 1 48,000 units $19 2 48,000 units $20 3 90,000 units $16 4 40,000 units $12 If the firm desires to net $3.50 per unit in profit over the life of the product, and selling and administrative expenses are expected to average $50,000 per year, what is the target cost to produce the new utensil?

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter12: Queueing Models

Section: Chapter Questions

Problem 59P

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Utah Utensil has developed a new kitchen

utensil. The firm has conducted significant market research and estimated the following pattern for sales of the new product:

Year Expected Volume Expected Price per Unit

1 48,000 units $19

2 48,000 units $20

3 90,000 units $16

4 40,000 units $12

If the firm desires to net $3.50 per unit in profit over the life of the product, and selling and administrative expenses are expected to average $50,000 per year, what is the target cost to produce the new utensil?

Research activities performed to discover the the needs and preferences of consumers and potential consumers. It examines target markets, target audiences, consumer interests, customer feedback, market environment, competitors' positions, etc.. Market research also includes the techniques to develop, launch, and make successful products and services in the market .

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