What do you think about outsourcing service activities? How do you think these can be used to satisfy customer needs and wants? What might be the pros and cons of outsourcing?

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
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What do you think about outsourcing service activities? How do you think these can be used to satisfy customer needs and wants? What might be the pros and cons of outsourcing?

 

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