What is Corporate chains (or multiples)?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter9: The Strategic Management Process: Achieving And Sustaining Competitive Advantage
Section: Chapter Questions
Problem 4CRQ: What actions can help a firm grow?
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What is Corporate chains (or multiples)?

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A number of retail stores or branch shops selling the same line of products and having the same ownership are called chain stores. They share central management.

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