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- How important quantitative research across fields? Cite at least five fields and explain how quantitative research is interconnected with it.I need help with market research between Uber and LyftWhat are the similarities and differences when conducting research in another country versus the domestic market? (AACSB: Written and Oral Communication)
- Sometimes, business research may be unnecessary. Explain when this could occur. What is the difference between applied research and basic research?Explain how marketing intelligence differs from marketing research. Which is more valuable to a company? Why?Explain why you think this company will benefit from market research and how they should approach this.
- 2) How do ideas for market research arise? First of all, someone has to know something about the capabilities of market research before they can think of it as a possible solution. Most people know something about market research in a general sense. They know it can be used to find out how many people do something or think something. But do they fully appreciate that it can be used to work out how much people are prepared to pay for each feature of a product? Do they know that you can work out the importance of issues that influence customer satisfaction without asking the customer how important each issue is? If you don’t know what something can do, it is fully understandable that it may not come to mind. Explain the structure of a well-defined marketing research problem, including the broad statement and the specific components.Analyze the similarities and differences between traditional marketing research and the use of Big Data.How can companies use market research to validate and refine their value propositions?
