Why the price of many individual stocks still go down, even when the overall stock market goes up?

EBK CONTEMPORARY FINANCIAL MANAGEMENT
14th Edition
ISBN:9781337514835
Author:MOYER
Publisher:MOYER
Chapter2: The Domestic And International Financial Marketplace
Section: Chapter Questions
Problem 2P
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Samantha told you that she invested $1,000 in a portfolio of large-company stocks five years ago and reinvested the dividends.  Her investment grew to $3,456 as of today.  Had she invested that same amount in a Government of Antigua bond she would have received $2,500 even if she reinvested the 10% coupons paid on the bonds. 

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Why the price of many individual stocks still go down, even when the overall stock market goes up?

 

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