Bread

BUS 480 Strategic Audit Michelle Herndon (2012) Case Number and Title Case 32: Panera Bread Company (2010): Still Rising Fortunes? CURRENT SITUATION Panera Bread’s intention is “to make Panera Bread a nationally recognized brand name and to be the dominant restaurant operator in the specialty bakery-café segment.” Panera experienced competition from many numerous sources in its trade areas. Their competition was with specialty food, casual dining and quick service cafes, bakeries, and

Furthermore, Maddi worked a lot today on keeping the bread station stocked up. The bread station, had every type of bread that you could imagine, for example, buns, sandwich bread, English muffins, bagels, rolls etcetera. Maddi was able to check the bread for mold and place the bread in the right location. The fish pantry was full of customers and the bread was flying off the shelves first. Maddi was able to restock and ensure there was a plentiful stock of bread.

Organization and Management of Panera Bread The formation of Panera Bread began in 1978 when Louis Kane bought Au Bon Pain, a retail producer of baked goods. Kane changed it to a wholesale business by opening two cafes and staffing them with bakers and employees, but high production costs made it impossible to cover his overhead. In 1981 Kane decided to remain responsible for site selection and financing, but he chose Robert Shaich to help turn the company around as President of internal operations

In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic, fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997, average unit volumes at the

and threats as they pertain to Panera, key decisions that need to be made in order to overcome their slowdown, explore any alternatives that may provide benefit, and our recommendations for Panera Bread Company today to capitalize on their successes as well as improve from their failures. The Panera Bread Company captured a niche industry between fast food and a traditional restaurant. Up until the Great Recession in 2008, they experienced unimaginable growth for a newcomer to the industry. The choice

Panera Bread began in 1981 as Au Bon Pain Co., a fast-casual bakery and café chain, founded by Louis Kane and Ron Shaich. Throughout the 1980s and 1990s, the chain grew along the east cost of the United States and internationally. It dominated in the bakery-café category. In 1993, Au Bon Pain Co. purchased Saint Louis Bread Company, which was founded by Kenneth Rosenthal. At this time, the Saint Louis Bread Company was in the midst of renovating its 20 bakery-cafes in the Saint Louis area. The concept’s

office—Panera Bread Company, a steadily-growing national restaurant chain headquartered in Sunset Hills, Missouri. Ron Shaich, the creator of Panera Bread, joined with partner Louis Kane, the founder of the bakery-café chain Au Bon Pain Co., Inc. (ABP). In addition to ABP, Mr. Shaich started a “fast casual” sandwich shop that he eventually named Panera Bread, and once ABP was sold in 1999, Mr. Shaich focused on growing the Panera Bread brand. Within the next 15 years, Panera Bread practiced a slow

Above is my positioning map for Panera Bread. I compared it to other fast casual restaurants. All of these restaurants are located in Fairlawn, Ohio. Before I go in to the details of the demographics of Fairlawn, Ohio I think it is necessary to explain why each restaurant is located where it is. Panera Bread, Pizza Fire, and Chipotle are all the same service level. In each of these restaurants one goes up to a counter and orders and pays. Then you are either immediately given your food immediately

Working at Panera Bread is awesome, from getting free drinks whenever I want to getting 50% off my meals when I’m working and taking home free mac and cheese. Typically, I work every Saturday or Sunday at Panera because I can’t work during the week because of soccer. As I step foot into Panera, I go left around the corner and walk past the soda machine and where the dirty dishes go. There are swinging doors for the employees to go through so that’s where I head. As soon as I’m through the swinging

Panera Bread Company is a national bakery-cafe with 1,504 locations across the US and Canada. This case study provides information regarding the past performance, current analysis, stock valuation, market evaluation, and industry comparison. In this analysis and case study, we hope you, the reader, will gain usable insight on Panera Bread and its value. We will give a recommendation to our readers according to our given information. Panera Bread is a chain of bakery-cafe quick service restaurants