FC Red Bull Salzburg

Higher Folio – Discursive Essay- Jamie Smith The sport with the Midas touch Will football one day be played with balls made from gold? At its current rate, anything could happen, but it would have to have a few brand logos stapled to it first. Advertising is a huge part of today’s society and today, we are engulfed by a cosmetic world of advertising, playing with our opinions like a child with their toys on Christmas; they can make us think how they want us to think. Now this world has taken over

A4 Red Bull GmbH is an Austrian company which sells the Red Bull energy drink. In 2011, a total of 4.631 billion cans were sold in over 161 countries. 8,294 employees generated €4.25 billion in revenue. The headquarters of Red Bull GmbH are located in Fuschl am See, Austria. The Red Bull company also distributes and markets a number of other drinks including Simply Cola, the Carpe Diem range of herbal soft beverages and the Sabai Wine Spritzer (the latter in association with the Thai Siam Winery

Yoovidhya presented a drink called Krating Daeng in Thailand, which means "red gaur" in English. It was encouraged by the tonic Lipovitan, whose prime component is taurine, and was common among Thai truck drivers and employees. After visiting Thailand in 1982, Dietrich Mateschitz revealed that Krating Daeng aided cure his jet lag. In 1984, Mateschitz co-founded Red Bull GmbH with Yoovidhya and turned it into a worldwide brand. Red Bull was founded by each partner capitalizing $500,000 of investments and