Hyde Park, London

Master thesis Fall 2009 Kristianstad University MBA International Marketing    Cause Related Marketing          Writer Valentina Alcheva Yonggang Cai Lingyan Zhao Supervisor Christer Ekelund Examiner Håkan Pihl I Abstract American Express initiated a new marketing strategy twenty-five years ago. For every new card user the company donated one cent for the recovery

Management Course: MBA−10 General Management California College for Health Sciences MBA Program McGraw-Hill/Irwin abc McGraw−Hill Primis ISBN: 0−390−58539−4 Text: Effective Behavior in Organizations, Seventh Edition Cohen Harvard Business Review Finance Articles The Power of Management Capital Feigenbaum−Feigenbaum International Management, Sixth Edition Hodgetts−Luthans−Doh Contemporary Management, Fourth Edition Jones−George Driving Shareholder Value Morin−Jarrell Leadership