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    Have the Right Actions been Taken? A Communication Analysis of the Waterview Connection Development Introduction Grunig (2013) sees public relations and communication management as fundamental to the achievement of organisational goals. A major road and tunnelling project in West Auckland, has required considerable planning and communication alongside its publics. The Waterview Connection Development (WCD) is a motorway connection between State Highways 16 and 20, which, in part, runs as tunnels

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    Introduction There is a problem within the world of GMOs. The problem lies in the negative public relation between GMO food producers/sellers and the public/consumers. There is a negative public relation due to the lack of education and information on GMO foods going out. There has been little to no effort in educating the public as to why they believe GMO foods cause no harm. A GMO food is any edible food who’s DNA has been modified by scientists. There are many ethical and environmental problems

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    be characterised by 3 principles: Honest reporting; Adhering to the ethical obligations that bound them to the listener, viewer and reader; Lastly, commitment to good writing (Windshuttle, 1997). The role of the media is extended to informing the public of what they need to know in order to make decisions. The guard dog theory is a common way to describe the way mass media and journalists support various political views and groups but can also criticise the same groups when they violate the values

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    controversial Public relations crisis ever experience that shocked the nation. The incident occurred on United Airlines Flight 3411, when a passenger was assaulted and forcefully taken off a plane for a seat he paid form. The occurrence was captured on video and watched from all over the world. The way United Airlines and CEO handled the dispute was criticized all over the world. Many people questioned the ethics, moral and the timely manner in the way the business answered to the public. This sparked

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    Public Relations Case Study: Blue Bell’s Listeria Outbreak Blue Bell, America’s third largest ice cream company, was founded in Brenham, TX in 1907. Originally a butter manufacturer, Blue Bell decided to end the days of selling butter after increased sales of ice cream proved where the consumer demand existed – in ice cream. (Hem, 2006) After years of providing successful service and products to the consumer, tragedy struck. The Issue On a Monday morning, Blue Bell’s team made the decision to alert

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    Michael Phelps Suicide

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    violation of a license restriction, and failure to obey a traffic control device while under the age of 21, another of which includes him, at 23 years old, smoking from a marijuana pipe. This analysis looks into how Phelps’ image was saved by his public relations team; their quick actions led him to a continued career with a multitude of sponsors. Joseph Walsh and Shelia M. McAllister-Spooner team up to find out what methods were taken when this controversy occurred; essentially how Phelps and his

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    NCAA Public Relations

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    NCAA Public Relations and Image Crisis Brett Sousa Bridgewater State University Author Note This Paper was prepared for Communications 226 Public Relations Crisis Project Spring 2015 NCAA Public Relations and Image Crisis Introduction Public Relations Problems/Crisis Many organizations have experienced some form of public relations problem or crisis. The severity of these public relations problems can vary from very minor to very serious. A public relations problem can arise from a number

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    “Public relations work is all about developing effective relationships between organizations and groups that are important to them, including the media, customers, employees, investors, community leaders, activist groups and government agencies” (Lattimore, 2008). In 1997, one woman, April Williams, felt she was working so hard and not getting anywhere in America’s workforce. She decided to open up her own marketing agency that has now been serving companies to help better promote their business

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    Public relations, also referred to a PR, represent an essential component of business, in which the business interacts through various modes such as promotions, initiatives, and so forth with its customer base, as well as, the potential new customers. Subsequently, according to Davis (2009), this interaction permits the business, as well as, the public to intermingle in such a way to disseminate information to the public, which possesses a newsworthy nature via media sources such as a trade magazine

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    Public Relations Chairman – An Overview The Public Relations Chairman promotes good relations with the chapter’s publics, projects the chapter’s positive reputation by evaluating chapter activities for positive public relations and educates the chapter about the importance of positive public relations. Role of Public Relations Chairman: ➢ Supervise the Public Relations Program. ➢ Act as the steward of chapter’s positive reputation. ➢ Serve as a role model to the rest of the chapter. ➢ Represent

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