Social Identity Essay

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    Social Media Identity

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    Social media has the potential to connect with everyone at any given time. However, when we are plugged into this new digital world, are we really connecting with people? Are we utilizing our time wisely, are we focusing on important things in life, and are we even in control of our behaviors online? Central to understanding technology and its intersection with the self is to ask the question, “Who is our online identity?” This question sparked a lot of discussions among me and my close friends

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    2.2.2 Social Identity Theory and Brand Identification Social identity theory asserts that people see themselves as part of certain social groups, and thus going beyond their personal identities to establish their social identities and concept of selves based on their membership of these social groups (He et al., 2012). In other words, social identity theory asserts a phenomenon called self-categorization where individuals categorize themselves into social groups to establish their identity as part

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    Social Identity Theory In 1979, Tajfel and Turner are recognized for the development of social identity theory (SIT) (Tajfel & Turner, 1979). Through earlier studies, Tajfel attempted to understand mechanisms that lead to group members to discriminate against non-group members, which lead to evolution of SIT (Hogg, van Knippenberg, & Rast, 2012). The Tajfel and Turner developed SIT with the purpose of understanding social group discrimination (Tajfel & Turner, 1979). SIT is based on three concepts:

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    The social identity theory (SIT) was proposed by Taifel and later on established by Taifel and Turner (1971) to better understand the intergroup relations and group processes. The SIT is based on the assumption that people may try to improve their self-image by trying to boost their self-esteem, based on either personal or social identities that may be caused by either in-groups or out-groups. Several studies have investigated the social identity theory, including experiments such as the Tajfel (1970)

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    Tajfel & Turner, (1979) the proponents of social identity theory helped in the understanding of intergroup relations. The emphasis the complex “interweaving of an individual or interpersonal behavior with contextual social processes of intergroup conflict” (p.276). Social identity theory, thus emphasizes intergroup relations (the relationship an individual has with his group and between an outgroup) and categorical distinction (what sets an individual apart from another outgroup). Korostelina describes

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    annotated bibliography was Social Identity Theory. Social identity is the categorization between individuals who have similarities and can identify themselves within the category (Abram & Hogg, 1988). Social comparison is when we divide the world into groups that we are part of which are called the in groups and the relevant groups that are not part of our group that are called outgroup. Self-concept is brought from how you see yourself and how a person connects to social groups. (Turner & Tajfel,

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    The Social Identity Theory was created by Dr. Henri Tajfel, British Social psychologist, and Dr. John Turner, a graduate student of Dr. Tajfel, in 1979. Social identity is defined as an individual’s sense of self in relation to a group (McLeod, 2008). This psychological theory is based on the idea of discrimination between different groups; Dr. Tajfel and Dr. John Turner wanted to understand why and how this intergroup discrimination occurs. The life experiences of the theorists, components of the

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    TATA INSTITUTE OF SOCIAL SCIENCES MUMBAI GROUP WORK ASSIGNMENT ON SOCIAL IDENTITY THEORY Submitted to: Professor Vijay Raman Enrollment No.: M2015CF026 SOCIAL IDENTITY THEORY The Social Identity Theory was developed by Tajfel and Turner in 1979. The theory was originally developed to understand the psychological basis of intergroup discrimination. Tajfel in 1971 attempted to identify the minimal conditions that would lead members of one group to discriminate in favour of the in group

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    The following proposal will be an overview of a short documentary project that will analyze and discuss how social media shapes musical identities. To do this I will use Instagram, YouTube, and Facebook to consider the interactions that happen through these mediums and also look into how this relationship can form musical identities. Thus, I will use interview subjects who I will film interviews with myself and I will also interview and use videos of fellow students on Mike Johnston’s online student

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    gratified to see how nicely and sharply it resembles everybody else’s” (639). One’s character or identity determines where you fit into society. Identity is who a person is, or is classified as. Most people judge their social identity by comparing themselves to others. They accomplish this by comparing what they have in common, and by what they have accomplished in their lives. People try to find their identity by evaluating all their qualities and beliefs they have. This determines how this makes them

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