Vijay Mallya

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    UNIVERSITY OF MYSORE DEPARTMENT OF STUDIES IN BUSINESS ADMINISTRATION B. N. BAHADUR INSTITUTE OF MANAGEMENT SCIENCES MANASAGANGOTRI MYSORE 570006 KARNATAKA, INDIA Seminar Paper on Financial Distress and Restructuring A Case Study of Air India Ltd & Kingfisher Airlines Ltd Submitted to Dr. B. Shivraj Professor, DOSBA, UoM Submitted by Mr. Prasad V. Daddikar MBA IV Semester, Roll No. 50 Reg. No. 10MBO102 INTRODUCTION Financial distress is a term in Corporate

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    Low Cost Airlines Strategy

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    evening in Bangalore and Vijay Mallya looks out of the window with a Kingfisher Beer pint in his hand. He looks out at the reddish horizon and contemplates the future of his airlines - The Kingfisher Airlines. He has recently bought the first low cost carrier in India, Air Deccan. With the sale of Air Deccan, the industry has seen a correction of sorts, in terms of the cost of travel. With increasing oil rates and the turmoil that the airlines’ industry is currently in, Mallya needs to come up with

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    Masstige Brand Positioning

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    OBJECTIVE: The objective of this study is to verify the positioning of the new luxury brands in relation to traditional luxury brands and middle range brands, and to draw implications for both academics and practitioners. In other words, to show that in terms of perceived prestige new luxury brands are substantially closer to traditional prestige brands than middle-range brands. In terms of price, however, they are substantially closer to middle-range brands

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    Liquor Industry in India

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    India but it is known as one of the best in the world. With more than 140 brands of liquors, the company is known globally for McDowell’s No.1, Royal Challenge, Black Dog, and Signature Antiquity. The company has 59% market share. * Owner- Vijay Mallya * Address- UB

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    Aviation Industry

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    KINGFISHER AIRLINES  Vijay Mallya is the CEO of KINGFISHER AIRLINES  Kingfisher Airlines was established in 2003. It is owned by the Bangalore based United Breweries Group.  Kingfisher Airlines launched its domestic air service operations in May 2005.KFA was promoted by

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    with the British troops. So began the history Veronica Lesley of John Dunsmore Beer in India. And the history of Beer Division of Chugh Yoginder Pal Jackson Director United Breweries! Director Director & CFO The company was bought by late Mr. Vittal Mallya in 1947, and since then has never looked back. Today each one of the 32,000 Beer outlets in India sells one brand or the other from United Breweries. Sunil Kumar Alagh Chhagan Lal Jain Govind Iyengar Director Director Company Secretary The group Mission

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    Indian Premier League

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    Project IPL A revolution in Indian Sports & Entertainment 27 May 2008 Indian Premier League (IPL) A revolution in Indian sports and entertainment Over 200 million Indian viewers, 10 million international viewers, 4 million live spectators: the Indian Premier League (IPL) is a sports and entertainment revolution in the making, surpassing all records of viewership on ground and on media. Advertising revenue and ticket sales have exceeded all expectations, making IPL highly profitable for the organisers

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    2011-12, as reported by Centre for Asia Pacific Aviation (CAPA) India, in its 2011-12 - Aviation Industry outlook. Domestic capacity is also projected to grow by 12-14 per cent for the assessment period. Aviation - Market Players * During July 2011, Vijay

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    CHEPTER 6: OT ANALYYSIS OF AVIATION INDUSTRY The past year has been one of change for corporate travel and the airline industry, and nearly every corporate travel program has been affected. For some, these effects have been positive; leading to lower air travel prices, but for others the effect has been negative, resulting in travel restrictions and budget cuts. Regardless, for many companies now is the time to start rebuilding travel programs through negotiations or sourcing projects, with the

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    International Oil Inflation & Airlines Industry Prepared for Prof. Mahima Sharma Faculty Member Jaipuria Institute of Management Prepared by Shailesh Bharadwaj (cft07_128) Sanjeev Prasad (cft07_130) Sarita Singh (cft07_131) Saurabh Bansal (cft07_135) Shashank Anand ( cft07_138) Students, PGDM- Trimester-4 July 31, 2008 INTRODUCTION This report has been made to draw the attention of the people how the aviation industry has been dependent upon the Oil prices. Since the research

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