The uncertainty of where the burden of responsibility begins and ends within the consumer and manufacturer relationship has continued to fuel many moral controversies. In a free enterprise system, where government regulation is limited, it is critical to examine this issue as billions of transactions are occurring daily and in some extreme cases become deadly. An instance of this can be illustrated in the Ford Explorer Rollover lawsuit. Although there have been several theories to explain this complex relationship, the Due Care theory is the most superior. I will begin by analysing the Ford Explorer case with the Due Care theory and identify where the manufacturers violated their duties. I will than explain why manufacturers …show more content…
In each of these areas, according to the due care view, the manufacturer, in virtue of a greater knowledge, has a duty to take whatever steps are necessary to ensure the product leaves the plant as safe as possible, and the consumer has a right to such an assurance(180).
Recently, Ford Motors has been under scrutiny for their poor production of the Ford Explorer. Because of their disregard from 1991 to 1999, 1142 people have died and thousands more have been injured. Convicted of negligence by a Federal Court Lawsuit, Ford knowingly produced and continued to reproduce an automobile with several safety defects. During the design, production and informative stages Ford did not take the necessary precautions a reasonable person could have foreseen in order to prevent harm to their consumers.
First of all, when designing a product Due Care theory states that the product's manufacturer should ascertain if the product conceals any dangers, whether it incorporates all feasible safety devices, and whether it uses materials that are adequate for the propose it is intended to serve (181). Ford failed to comply with all aspects of the Due Care manufacturing process. For instance, despite negative consumer reports and poor safety ratings with the Ford Bronco the Ford Explorer was designed with the same handling and stability defects. The
For example, a consumer has the right to expect a product which is safe to use in the manner instructed by the manufacturer. In turn, that manufacturer has a responsibility to create a product which is safe if used in the manner specified. If any dangers are present, they need to be displayed on the product or its packaging. As a consumer, if I already know what I’m getting myself into, then whatever the result in the end is was from my own doing, it was my decision to make and no one else’s, and I have no
6. What responsibilities to its customers do you think Ford had? What are the most important moral rights, if any, operating in the Pinto case?
In August of 1978 three teenage girls were driving a Ford Pinto and were struck from behind. The three girls died because the Ford Pinto’s fuel tank ruptured from the collision and burst into flames. There was a big debate about the safety of the Ford Pinto to its proneness to its fuel tank catching on fire in low-speed rear-end
Option two can be justified due to the fact that it will produce the best overall results. The company image will be maintained utilizing this option. Although the company will be losing money on wasted product and labor, the consumers’ confidence will increase due to the fact that they will be ensured that safety is one of the key factors in our product. I believe stock prices will remain the same or increase once investors see how we reacted fast
In this essay, I will argue that Ford Motor Company’s business behavior was unethical as demonstrated in the Ford Pinto Case. Ford did not reveal all the facts to consumers about a harmful gas tank design in the Ford Pinto. They tried to justify their decision to sell an unsafe car by using a Cost-Benefit Analysis which determined it was cheaper to sell the cars without changing to a safer gas tank. The price of not fixing the gas tanks is human injuries and fatalities. By choosing not to make the Pinto a safer vehicle Ford placed a price on the head of every consumer. Ford’s primary concern was to maximize profits. Ford had a duty and ethical responsibility to customers to
One day, I decided I was sick of reading books that weren’t appealing to me so I decided to look at some of the books I had previously ignored. I found I Hunt Killers among a large number of other books centered on the same topic.
This case study analyzes the experiences of Courtland Kelley at General Motors (GM). Courtland Kelley a third generation GM worker put his job on the line by pushing the GM managers and executives to fully respond to the safety issues found while working as a safety inspector at the company. Kelley along with his supervisor Bill McAleer first discovered the issues while auditing GM cars at rail yards across the country, a spot check of vehicles before the cars were cleared to be delivered to the dealers. McAleer was taken off the audit as a result, who subsequently sued the company seeking whistle-blower protection. The case was eventually dismissed by a judge in favor of GM. The judgement only increased Kelley’s
Personal evaluation of this case would take into consideration the fact; one engineer did offer a document indicating and estimate for the cost of value refitting which would prevent the Ford Pinto from bursting into flames should a rear end collision occur. A simple, $1, plastic gadget weighing one pound fitted over the gas tank bolts would have prevented the tank from being punctured. Conclusion was that "it was more economical to let people die and settle the suits afterward" (Newton and Ford, 2008). Put simply, the Ford corporate heads believed no project was worth manufacturing if the cost-benefit indicated a greater cost than the benefit. Further evaluation of the analysis indicated if the
the disclaimer was also found substantively unconscionable. The court held that assuming a buyer of a standardized mass produced product from an industry seller would make that purchase without any enforceable performance standards is patently unreasonable. Id. at 491. The court further found that the use of a disclaimer to prevent a buyer from reasonably relying on the performance representations of a product further calls into question the commercial reasonableness of the agreement. Id. The one-sided result in A & M Produce Co. would have been the businessman being forced to pay for machinery that never worked. When taken in consideration with the procedural unconscionability of the agreement, the unreasonable reallocation of risk resulting in the one-sided outcome was found to outweigh any justification the manufacturer could have given, and was therefore substantively unconscionable. Id. at
The legal issue is: Should Ford Motor Company be liable for the car accident of it’s Ford Pinto which caused fatal burns to Lilly Gray and permanent burn injuries to Richard Grimshaw? Should Ford Motor Company pay historical punitive damages because of the car defects that the senior management was knowledgeable of before pushing it into the consumer market?
‘I Hunt Killers’ is a story about the inner workings of a serial killers mind and the effect of losing a loved one on a person’s psyche. I think the theme of this text is very nature vs. nurture and fate vs. free will. The main character, Jazz, has lived through what could only be described as absolutely terrible upbringing; having a serial killer father. Jazz learnt ‘every trick in the book’ as his father confided in him and shared each murder in detail and took “bring your son to work day’ to a new level and made him witness the murders. This caused Jasper (Jazz) to have to fight to convince himself that he was not like his father and that he was not going to end up like his father, even though he had all the skills necessary.
One of the many problems during the hearing is the emergence GM not only knowing about the defective ignition switch, but they also switched the defective product for a working one, yet still kept the same product number. In addition, during Senator Boxer’s questioning, she revealed that GM made a decision not to fix the defective product due to GM claiming that it “was not an effective business decision” due to the high cost of fixing the problem and the length of time it would take. Senator Nelson also brought up the issue of how people would be able to drive cars that are known to have the defects, citing that customers deserve compensation in a quick and effective process and are not satisfied with GM’s solution of driving “with only the car key in the ignition”.
In the late 1990’s and early 2000’s several accidents were reported of Ford Explorers equipped with Firestone tires rolling over as a consequence of tires’ failures. By the end of 2000 the death toll was estimated at more than 250, and some
Ford was not in violation of the law in any way and had to make the decision whether to incur a cost to fix the obvious problem internally. There were several options for the fuel system redesign. The option most seriously considered would have cost Ford an additional $11 per vehicle. Under the strict $2000 budget restriction, even this nominal cost seemed large. In addition, Ford had earlier based an advertising campaign on safety, which failed miserably. Therefore, there was a corporate belief, attributed to Lee Iacocca himself, of “safety doesn’t sell”. (2)
The Bible classifies the seven deadly sins – greed, envy, sloth, wrath, gluttony, pride and lust – as the characteristics of people which will lead to unhappiness. One particular sin evident in our world today is greed. Greed is defined as an excessive desire to possess wealth or goods. The greed that exists in our world leads people to unhappy and selfish lives. Greed is evident through individual people, corporate companies and in our governments.