ROYAL BUSINESS COLLEGE
Public Relation Assignment
Diploma in Business Management Level – 7
Organisational Communication
MAR 8089
SUBMITTED BY:
BHAUMIKKUMAR GAJJAR (C-2512)
Submitted to : Prof. Gurusharan
Paper code : MAR 8089
Date Submitted : 21 March 2016
Table of Content
1. Mission ……………………………………………………………………….. 3
2. Purpose ………………………………………………………………………. 3
3. Image ………………………………………………………………………….. 3
4. Strategic Plan ………………………………………………………………... 3
5. Structure ……………………………………………………………………… 4
6. Policy ………………………………………………………………………….. 4
7. Establishment and promotion of organisational communication .…. 4
8. Stakeholders in the Organisation ………………………………………… 4
9. Communication with the stakeholders and feedback ………………… 4
10. Possibilities to Change management strategies to promote culture change in the organisation ………………………………………………… 4
11. Communication Strategies ……………………………………………….... 5
12. Effective technologies to communicate to the different stakeholder interest group …………………………………………………………………. 5
13. Coordination …………………………………………………………………... 5
14. Conclusion …………………………………………………………………..... 6
Public Relations Plan
I am going to focus on a Public Relation Plan for Child Cancer Foundation.
Mission
The Child Cancer Foundation is New Zealand based nationwide non-profit charity organisation with unique mission to reduce the impact of cancer to children who have serious disease cancer. To survive from this terrible phase of life CCF provides
Effective communication is vital to the smooth running of a business and various methods of communication are used within a business environment to achieve this. Each form has various benefits to communicate effectively to their designated target audience. When communication is carried out properly it means the sender and receiver both correctly obtain the same information. Each
The ability to communicate is one of the key factors to have a successful business. You could offer an excellent product or service, but if you’re unable to promote your services and communicate effectively with clients and co-workers the potential for growth is limited. The principle areas of communication are: Purpose, Style and listening.
Cancer is a word which evokes many different images and emotions. Nothing in this world can prepare a person for the utter devastation of finding out someone has been diagnosed with cancer, especially when this person is a child. Over the past twenty five years the amount of research and the survival rate for children suffering with cancer have increased dramatically. Despite these successes, the funding for new research necessary to keep these children alive and healthy is miniscule and too dependent on short term grants. Of the billions of dollars spent each year on cancer treatments and research less than a third is contributed to researching pediatric cancer. Given the media focus on adult cancers, research for pediatric cancer is
2. St. Jude Children’s Research Hospital has helped drive overall cancer survival rates from less than 20 percent to more than 70 percent, and the survival rate for acute lymphoblastic leukemia, the most common form of pediatric cancer, from 4 percent to 94 percent.
St. Jude Children’s Research Hospital is the number one worldwide organization for children's cancer and other serious childhood diseases. “St. Jude has helped improve the survival rate of childhood cancer from 20 to 80 percent”(Young). With your help the families of the children with illnesses pay absolutely nothing throughout their time and stay at St. Jude, making their child's condition and health their only and number one priority (About St. Jude’s Research Hospital). The amount of money that is donated to this hospital benefits not only the patients there, but convalescent’s all around the globe. St. Jude Children’s Research Hospital is an organization in which you should donate your money because all of the money goes into paying for the patients’ care and stay, the breakthroughs that they make are shared so doctors everywhere can help more children, and they have improved the survival rate of children’s cancer.
The main focus of this article is Richard Nares, a grieving father, who has become a hero in the eyes of many children fighting cancer. Nares has had a huge impact on two-year-old Sisi Johnson who has neuroblastoma. Sisi’s mother does not have a car and struggles to transport her daughter to and from chemotherapy as much as six times a week. Nares, who lost his son, Emilio, to cancer in 2000, has started a program called “Ride With Emilio”. This program provides transportation for low-income families with children battling cancer. The program has hundreds of patients who receive free rides to and from their cancer treatments. Nares met
With this is a copy of my justification report on the subject of funding and support of research in pediatric cancer and assisting poor parents of children suffering from cancer. This statement is a review of my findings from the most recent year of working in X Cancer Specialty Center, and a separate research that other researchers have conducted outside the center. This paper will be useful in justifying the funding of extensive research in pediatric cancer, and the necessity to assist parents of the cancer patients to meet medical costs. I have completed this report at no cost to the organization, and I carried out and completed this research during off hours.
Cancer runs through my family like crazy, and it’s a tough situation to deal with as a patient and for the family of the patient. Brighten A Kid’s Day 5k/Bike Ride raises money for the University of Iowa Children’s Hospital’s Child Life Program where the
St. Jude’s Children’s Research Hospital is a pediatric cancer hospital that cares for sick children and their families. St. Jude’s Children’s Research Hospital also assists the general public with information and research on the latest testing and research available on these childhood
In conclusion, managing communication in the organisation is important so as to perform basic functions. Managers should be effective communicators with high levels of fluency and professionalism and must be aware of the communication cycle to achieve team goals. Effective communication within the workplace like in the company’s technical office keeps the team involved in the delivery of customer focus which increases commitment to the organisation and make for a better relationship and understanding within the team. An effective communicator understands the communication process using the appropriate communication channel such as verbal, non-verbal or written communication. The correct use of the process helps to uncover barriers and determine effective preventive steps to avoid those barriers. Furthermore, within the communication cycle, it is essential to get regular feedback, which also helps evaluate and improve the communication process which in turn can be used as a basis to develop personal development plans, identify communication strength and weaknesses
Out of 100,000 children 32.1 cancer diagnoses occur in the age group 0-14, 138.6 occur in the 15-39 age group, and 2,053.8 occur in 40 and older (cancer.gov). Pediatric cancer, being so rare, makes research and development hard to fund because there are not many eligible participants for each specific trial. This creates a “Catch 22” by having a good societal support system, yet not having enough “return-on-investment” (Milne). Pediatric cancer is the leading cause of death in children after accidents, however the amount of deaths has lower drastically in recent years. The mortality rate as a whole has decreased by fifty percent in the last thirty years, however for patients with cancers other than lymphoma or leukemia the mortality rate has not declined since 1996 (Analysis of the National Cancer Institute’s Investment). Lymphoma and leukemia are the most common cancers that children are diagnosed with, but there are many more that can occur that need new research in order to discover ways to decrease the current mortality rate. In 1960 it was discovered that leukemia could be treated by “combination chemotherapy and dose intensity” this brought the curability up from 10% before this discovery to 80% by the 1990s (Norris and Adamson). Although this treatment has been successful for leukemia patients, the most common of childhood cancers, it is not as successful with other types of cancer. There are currently clinical trials that take place to begin trying to find treatments or cure for pediatric cancer, however because of lack of funding many of the trials do not continue or never really take off. Due to the lack of funding and efforts put forth into research for pediatric cancer more the 2,500 children die in America every year (thetruth365.org). Children diagnosed with cancer deserve more work to be put into finding a cure so they can go on to live long, happy
As established in the National Cancer Institute, “Cancer is the leading cause of death worldwide for children and adolescents in America, accounting for more than 91,250 children that lose their lives to this disease” (National Cancer Institute). Cancer is not considered a terminal illness, but more of a chronic illness because of the intense treatment that the individual has to endure. As a result of this treatment the chances of survival for children suffering from pediatric cancer has increased around 80 percent. The increment in the survival rate has made it possible for many parents to not have to go through the acceptance that they are about to lose their child to a terminal illness, but have coping strategies that will make them adapt to the fear of the reoccurrence of that illness. This illness has a great impact on the patient as well as the family because not only do they have to adapt to this illness physically, but also mentally. Research has shown that there are both short term and long term effects that come into effect when the child is both in treatment and also years after the treatment. The type of cancers that these adolescents have to endure range from leukemia, brain tumors and other cancerous tumors that have appeared in recent medical studies. These tumors can either be benignant, an acute case that is non-cancerous or malignant, a cancerous case that will need intense treatment over an extended period of time.While many would say there is more of a
Communication is such an important part of everyone’s daily life, not only in one’s personal life but also in organizations. Also now a day, we are becoming every year more and more global and working with different countries and cultures around the world. Henceforward, globalization is increasing, which makes communication a very important part of doing business internationally.
“A communication audit is a systematic research method, which will identify the strengths and weaknesses of your current internal and external communications.”
It is only through transmitting meaning from one person to another that information that information and ideas can be conveyed. The key parts of the communication process are (1) the sender (2) encoding (3) the channel (4) decoding (5) the receiver (6) feedback. There are three types of communication: upward, downward, lateral. The study was aimed to know the communication structure of Standard Chartered Bank. If any lacking is found, the organization will be able to improve performance. The study will find a chance to know the system of the organization and its communication system which will increase our knowledge and experience. The study has been done with the method case study. The study was done with the help of random sampling. The sample size of the study was 3. Their communication style is very rich. They have very effective communication system. By removing the communication barriers between higher level managers and lower level managers they can do it better. They should enrich their formal communication system. We think that after doing these things they will be improved.