E-BUSINESS MODELS
The internet is considered as an important business tool and businesses are finding ways of making the best use of it. The e-businesses model is one of the tools that have been enabled by the internet. The e-business model is a vital tool in today 's business world as it defines how the company functions to provide goods and services and adapt to the changing market and technology. The use of business by organizations is very important as it limits the barriers that are brought about by cost, time and geography. It provides the advantage of customer retention, expansion globally and reduced costs.
The purpose of this study is to offer significant set up of e-business strategies that have been shown to be effective and
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This is a single-window site which helps online customers make their bookings easily.
The airline has a monthly rotating menu which provides for variety in terms of meals for their frequent customers. They also provide a generous baggage allowance compared to other airlines.
From being able to offer to customers a range of information on multiple domestic and international routes across one single page to be able to track their particular flight, the site has all the information customers will need.
Applicability of findings to Oman airlines
The findings of the study are very important to Oman airlines and can be used as a guide when implementing their e-business model. The first finding of the study is the recommendation that one must study and understand the main features of websites and their relevance to airline competitive advantage. The strategy that will be used for the model is just as important as the technology. One must their fore ensure that the strategy is suitable for the airline.
When it comes to customer relationship management the article notes that the technology should not only be used as a medium or a distribution channel to reach customers; it is an important medium to find new customers and continue relationships with current customers. the findings are applicable to Oman airlines as it emphasizes on finding an e-business model that appropriate to the organization and understand the risks,
The Internet over the past few years has seen a huge increase in online businesses and consumers. Electronic-commerce is expected to generate $36 billion in revenue during 1999, up 140% from last year alone.[1] With such a huge amount of money to be made on the Internet it is becoming very appealing for small businesses and start-up companies to try and make their niche in e-commerce. The Internet is drastically affecting the way companies and people conduct business now. E-commerce encourages growth in existing as well as new businesses because of lower overhead costs, the huge consumer base and the freedom of information flow. However the online revolution has created a large
4.1.3 How can an E-Business strategy help The Broadway Café attract customers and increase sales?
E-business models are comprised of a set of components so we need to choose the appropriate
E - Business presents a great opportunity to and organization to increase sales and enter into a much larger
I am choosing to do my Business Analysis paper on e-commerce. I will explain the importance of it as well as the effects on the global economy. I will discuss the advantages of telecommunications and information technologies in a business versus those businesses without e-commerce. I will also discuss the marketing strategies involved with e-commerce and how it helps businesses. Due to the global nature of internet business, electronic commerce (e-commerce) standards have become a priority on the national and international level. While most traditional businesses are subject to local, state, and national
Evaluate how successful a selected business organisation has been in preparing for the growing use of e-business.
Electronic business (e-business) can be defined as the use of the internet to network and empower business processes, electronic commerce, organizational communication and collaboration within a company and with its customers, suppliers, and other stakeholders. E-businesses utilise the internet, intranets, extranets and other networks to support their commercial processes (Colin Combe, 2006).
An effective Customer Relationship Management (CRM) program can be used to identify, retain, satisfy and obtain customers by using technology to optimize strategies for understanding customers’ needs to manage business interactions with current, former, and prospective customers. Additionally, CRM also enables companies to maximize internal, external, marketing and customer service operations to better address the needs of the customer building a better relationship with customers that a more profitable. (Ahmad & Buttle, 2001)
COMBE, C. ( 2006). Introduction to e-business : management and strategy. Amsterdam ; Boston: Butterworth-Heinemann.
Of the total travel market only 1% was generated from the online travel market, and consumers still depended on customer call centers to confirm payment status. To counteract the risks it is important that Lucky Air create an effective business-consumer-business model that will do the obvious and draw consumers to their site and make an online purchase of airfare. To draw in consumers Lucky Air will need to focus on Web 2.0, which is the unique feature or features of e-commerce and the Internet coming together as applications and social media technologies. Web 2.0 will allow for a better online experience with inter-human connections, consumer interacted blogs and the staff to constantly monitor the site to provide consumer feedback. Web 2.0 is crucial to providing customer relationship management. Promoting reviews from consumers in regards to destinations and airline experience are important so the consumer can feel they are important enough to expose the truth from other consumers even negative remarks. But the single most important part of focusing on e-commerce is the ability to provide a online experience and advanced technology that enables customer self-service without the need for multiple customer call centers. Customers should be able to pay for fares, cancel fares, use a safe payment method that can verify a credit card, check on the status of flights and use rewards programs
E-business uses the digital technology to optimize the business activities of organization in order to increase the efficiency and effectiveness of operation and gain competitive advantages. E-business provides the solution that allows the organization to instantly share database, information of products and services, financial figures and data and nearly anything else that the organization may need to operate the business activities effectively and efficiently (Nguyen, 2013). E-commerce which is the abbreviation of electronic commerce is the subset of e-business. It focuses on the online transaction which includes selling of products or service by using computer network, primarily the Internet.
Today, customer relationship management is very important to the business world. Most of the companies established a department and the programs to manage their relationship with the customers. Customer relationship management (CRM) is a business strategy which designed to help a company to understand and look forward to the needs of its potential and current customers (Anderson & Stang, 2000). Customer data is being collected in several different areas of the company, stored in a central database, analyzed, and distributed to key points (Anderson & Stang, 2000).The business world once was “product-centric”, the companies just provided what they could produce. However, it is now become “customer-centric”, they provide products and service
Elimination of several services including in-flight meals, assigned seating and baggage transfer to connecting airlines results in costs savings; and
Today, more and more companies find that cultivating customer loyalty is a key factor to achieve success. Customer relationship management (CRM) focuses on the relationship between customer and company. Due to this feature, many companies are trying to establish their own CRM system for helping them to connect new customers and boost old customers’ long-term loyalty. CRM systems include operations and analysis, and relationship marketing strategy and supporting, customer-centric business processes (Buttle 2004). With the development of information technology (IT), using CRM system
revenue in 1998. A company may expect to receive more than 50 percent of all