David Dunne’s article, “Tearing Up the Yellow Pages” was published March 30, 2010 in The Mark. In this article, Professor Dunne predicts the almost certain demise of the Yellow Pages as a printed paper medium. The very title of the article summons up an image of the Yellow Pages being ripped up and tossed aside, of little use to the savvy, connected consumer of today. As well, Dunne expresses his doubts as to whether the old-school Yellow Pages persona can be transposed into a viable option as a digital choice in a technology obsessed world advancing at a rapid, user-driven pace. It is tired old thinking to search for information this way he maintains, and throughout the article depicts Yellow Pages as a struggling company with an …show more content…
His writing creates a sense of trepidation, alluding to the feeling of stepping from a dock onto a boat that might sail away just as we are stepping aboard; this creates a perception of backing away from the logo and the use of the Yellow Pages. I feel that in it’s familiarity, the YP logo instills instant recognition of what it is and what it can do. The internet by its very existence has created a state of unpredictability for companies who find themselves in a position where they must quickly adapt to changes initiated by the world wide web or fall behind. And so it is for Yellow Pages. The company has recognized that digital business is exploding and has taken steps to re-vamp their website as an attractive and impressive medium filled with articles that entertain and inform while still providing their key service - business information search. Their challenge is to attract and retain users (www.cbc.ca/player/Radio).
Dunne speaks of economic challenges that threaten the existence of a business; challenges that require management to question the models that made it successful in the past and states that businesses cling to their models, particularly at the worst of times. YP is clinging to few models of the past, and is rapidly reinventing itself, reaching new heights
During these times of change business may have to change its orgainsation, operation and its nature to deal with the challenges of each stage in the business life cycle. For business to be successful they must constantly develop and change strategies to deal with the growth of the business or the life of the business may be cut short.
While trying to attract the reader, Carr utilizes a lot of expository claims. He thinks about the distinctions of the past and the present and how he feels how it has changed himself, as well as others also and how they can understand and center because of the developing way of the web. While looking at this, he aggregated research from a few credited authors who feel the same way he does about the impacts of the web. Carr utilizes individual experience, striking symbolism, and examination supported by research to snare the viewer in and induce them that in today's general public, the web is bringing about predominantly issues.
Each and everyday around the world there are new advances in technology attempting to make life more simple. In the article by Nicholas Carr, “Is Google Making Us Stupid?”, Carr explains his beliefs on how the internet is causing mental issues in today's society. Carr starts with his own opinion, he says the Internet is causing him to lose focus quickly. He cannot stay hooked to a book. He writes about his life being surrounded by the internet and how it has created problems, like not being able to stay focused on a reading; but it is interesting how he says the Internet has been a ‘godsend’ in his chosen profession. Carr uses a great deal of rhetorical appeals to try to connect with the audience. He compares the past and the present and how it has altered the
Throughout my with Colleen Morgan, I had the opportunity to learn about the aspects of an organization. For example, I learned about the macro level challenges that Mooseheart is currently facing. Therefore, Ms. Morgan explained that the macro level challenges that Mooseheart is currently facing is the problems with the Department of Labor which required the organization about 4-5 months ago to redefine their salary position because there was a requirement for an hour cap (Colleen Morgan, personal interview, September 18, 2017). Furthermore, it is indicated how this has impact the organization because making new policy of hour requires to redefine work days and time off which is very complex.
2. New perspectives- Let's face it, the business world is constantly changing and in order to be successful companies must adapt and change over time.
In Lisa Smith’s example, she has some of the same common challenges that small business managers face. Smith’s challenges include: cash flow issues, finding and retaining profitable customers, having too many overheads, and staying current. Compared to Tom Ewer 6 biggest challenges facing small businesses, Smith has four out of six challenges she needs to address if she wants to expand her business. “Tom Ewer list consist of: 1. Cash Flow Issues, 2. Tiredness, 3. Finding and Retaining Profitable Customers, 4. Motivating Employees, 5. Having Too Many Overheads, and finally 6. Staying Current.” (Ewer, 2016)
In an article by C. Conner, “The '8 Great ' Challenges Every Business Faces (And How To Master Them All)” in Forbes Magazine (2013), Conner interviewed her mentor Neal Jenson. Jenson shared his top eight challenges that companies encountered. The challenges are as follows: 1. Integrity. 2. Cash, Borrowing, and Resource Management. 3. Increased selection and competition. 4. Marketing and Customer Loyalty. 5. Uncertainty. 6. Regulation. 7. Problem Solving and Risk Management. 8. Finding the right staff.
This newspaper decided to allow the writers to focus on getting the information to the public in any way possible, which Beato stated is a relatively old-fashioned approach(370). "Yet as traditional newspapers fail to draw readers,"(Beato 371) even though they follow the old-fashioned approach, they are doing better at capturing the attention of readers unlike the traditional newspapers. Phone manufacturers are following the same type of ideal. They made a transportable phone so that they can attract more consumers. Cell phones "represent an almost-perfect form of communication"(Frazier 376). Since cell phones are on the brink of perfection, it allows them to attract more consumers even though it involves the same concept of a talking over the phone just like on a payphone. Both The Onion and cell phone manufacturers have followed the old-fashioned concepts and just put a modern day twist onto them to attract more
a. The Wallace Group suffers from moving back and forth from an entrepreneurial mode to adaptive mode in its decision making. This can be clearly seen from the early days of Harold Wallace running all three businesses, reacting to existing problems as they arise, to the more recent events of settling unresolved disputes between Corporate
When analyzing these articles, one must first consider the dates of publication. In relation to the present, Postman was writing pre-internet and Chaffee and Metzger were worried about what high-speed would do to dial-up. Both articles had keen insight into the future, but failed to anticipate the birth and widespread nature of smartphones and artificial intelligence technologies. Their criticisms might address deindividuation, the digital divide, or tailored information based on Big Data rather than entertainment versus enlightenment. The setting of
Seth Godin uses examples of successful situations of management and business solutions to inform the world of how things are changing. Seth Godin mentions the record business and how executives failed to change their plans resulting in a collapse of the industry. ‘The new thing is never as good as the old thing, at least right now.” and the fact that “past performance is no guarantee of future success.” These are just some of the current problems we see in the record business, the successful way the record was run during the baby Boomer days has completely changed and record executives are scrambling to figure it
According to Christina L. Darwall, executive director of the Harvard Business School California Research Center, Built to flip is an essential element of competing in the new economy, successful businesses are necessarily to be short in time. (Palowski, 2000) In the 21st century, there is a rising impatience within the economy. Investors are no longer interested in long-term and sustaining companies, but most of the businesses are aiming to do quickly and get acquired within a short period, which are the “Build to flip” companies. (Collin, 2000; p. 1) Under the culture of entitlement, managers now see themselves are entitled to make money, and in a case that ‘The faster I go, the faster I feel I need to go’. (Thrift, 2000; p. 26) As well as the rapid growth of consumer demand, leads to the massive expansion in customer service entitlements. (2014, Lecture 4; p. 8) This is an unquestionable sign of a boom in decay. (Thrift, 2000; p. 26) In addition, impermanence is a feature in different phenomenon, and everything will come to the stage of deterioration. (Zsolnai, 2014; p. 63) If it was permanent in everything, we do not have to make choices, judgments, responsibilities and entitlements. (2014, Lecture 9; p. 1) Yet, the successes of mass-production and consumption in the new economy seem cause us entirely forgot to notify finitude and limits of the whole world. This problem would be a threat in our future and the next generation.
There were several core problems that were interrelated around the strategy, organization, and structure of the company. Strategically, they were trying to do too many things. It wasn’t clear what the core businesses were,
Economics – organisations operate in environments that have dynamic economic cycles. This necessitates change so as to keep a breast with prevailing economic trends. Good examples include economic cycles, unemployment rates, inflation and even foreign exchange rates. For instance high inflation rates reduce disposable incomes of households thus lowering their purchasing powers. This may signal the production department to come up with new product that meets the demand of consumers (British Journal of Management, 67).
1. The most significant challenge to business success you see in this rapidly changing global economy;