Assignment 2: Case 3-3, easyCar.com
1. In Western Europe, the rental car industry is made up of many companies competing against each other, but only a handful of companies are actually dominant. According to the text, in most countries, the companies that were dominant were national or regional companies rather than companies that had a strong international presence. Many smaller companies also operated in each different country but generally only operated in a few locations. The rental car industry in Europe can be split into two segments: a business segment and a leisure segment. The text says that the business segment wasn’t very price conscious, whereas the leisure segment was very price conscious. These characteristics can influence
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The car was also to be cleaned thoroughly before returned and although it’s always good practice to do a quick cleanup of a rental car, not many companies require a customer to get the car detailed inside and out. These policies don’t really make me eager to use them when I’m looking for a rental car, despite the lower price.
4. EasyCar could be a viable competitor to taxis, buses and trains because of their cheap prices. In some cities, taxis are pretty expensive so if easyCar’s prices are lower, then they would likely be an option that people would choose instead. Buses and trains in Europe aren’t that expensive and trains especially can get a customer to a place they need to be pretty fast, so I’m not sure easyCar would be as much competition for them.
5. By offering cheaper prices for people who make reservations on easyCar.com, the company seemed to be looking at competing with the dominant companies. Their advertising line of “the best reason to use easyCar.com can be found at hertz.nl” would indicate that their website is better and easier to use than Hertz. To compete with companies like Hertz, they need to have lower prices but they need to have better
ASC 320-10-35-33F: “Changes in the quality of the credit enhancement should be considered when estimating whether a credit loss exists and the period over which the debt security is expected to recover.”
Sparkle Company is a Nigerian diamond mining company. Sparkle is a joint venture, 50 percent owned by Shine and 50 percent owned by Brighten. Both Shine and Brighten are U.S.-based companies with their functional currency being the American dollar. Sparkle Companies functional currency is that of Nigeria, being the Naira. During 2009, Sparkle had several transactions with its joint venture owners and outside parties. The details of Sparkle’s transactions are three loans, three expenditures, and one revenue stream. The loans the company took out were $1 million from Brighten, $1 million from Shine, and 300 million Naira from a local Nigerian bank. The expenditures
IgG – funtions in neutralizing, opsonation, compliment activation, antibody dependent cell-mediated cytocity, neonatal immunity, and feedback inhibition of B-cells and found in the blood.
This case is talking about an executive retreat. It was introduced by John Matthews who was a executive had been selected to attend the two-and-a-half-week retreat. The retreat was more like a competition about academic and athletic. The team members should not only get know each other and cooperate with teammates but also need to compete with others. The whole participants were broken into five groups and their aim was to win the competition. There are several sessions about academic and athletic that the participants should complete. After the introduction part the case showed the experience of John. Before the group meeting John was wondering and worried about this retreat. When he was taking the first group meeting, he tried to learn
Scenario: John is a 4 year-old boy who was admitted for chemotherapy following diagnosis of acute lymphoblastic leukemia (ALL). He had a white blood cell count of 250,000. Clinical presentation included loss of appetite, easily bruised, gum bleeding, and fatigue. Physical examination revealed marked splenomegaly, pale skin color, temperature of 102°F, and upper abdomen tenderness along with nonspecific arthralgia.
Shakespeare Inc., a private publishing company issued its F/S on March 20, 2012. There were several accruals and events that the management of Shakespeare is considering to determine if they should be recognized or disclosed in Dec 31, 2011 F/S. In my opinion, the important things to focus on subsequent events are the period they effect and if their influence is material or not, so that in conclusion, the F/S are fairly presented.
On a snowy January evening, the Midwestern Medical Group (MMG) management team held a retirement party for Judith Olsen, MMG president. During the evening, Olsen reflected back on the years she had worked for MMG with mixed feelings about her experience. Over the course of their eight-year integration
a. What risk-free rate and risk premium did you use to calculate the cost of equity?
Build the management-research question hierarchy, through the investigative questions stage. Then compare your list with the measurement questions asked.
6. If the company decides to go ahead with the targeted stock issue, what specific provisions or features should the stock include to ensure maximum value creation? How closely would you model USX’s targeted stock on GM’s alphabet stock?
The applicants are morally correct as long as their action promotes their long term interest. If their action produces or will produce for them a greater outcome of good, versus evil in the long hall than any other alternative, than that action is the right one to act on, and the individual should take that to be a moral act. An Assessment of Morality by Ethicsinbusiness.net
Using the scenarios in case Exhibit 9, what role does leverage play in affecting the return on equity (ROE) for CPK? What about the cost of capital? In assessing the effect of leverage on the cost of capital, you may assume that a firm’s CAPM beta can be modeled in the following manner: BL = BU[1 + (1 − T)D/E], where BU is the firm’s beta without leverage, T is the corporate income tax rate, D is the market value of debt, and E is the market value of equity.
Case Solution Renault’s Logan Car: Managing Customs and Duties for a Global Production: Amanda Silverman, Prof. Hau Lee (Case: GS-62 Date: 04/29/08) Stanford Graduate School of Business) Topics: International Value Chain, Foreign Trade Related Risks & Trade Barriers
As mentioned in the introduction of the mini case, Hobby Horse Company, Inc. (HH) experienced a tough year in 2011. HH opened up a number of new stores but experienced a poor Christmas season. Christmas season is the biggest sale period for retail stores. As a result, bad Christmas sales performance played a big part of HH’s loss for year 2011. As we computed the financial ratios for HH, we can see the effects from new stores openings and poor sales performance.
Each city had a different revenue mix between business and leisure users. Tampa had more business users, Orlando and Miami had more business and leisure users compared to Tampa. In Orlando and Miami, business users were more price insensitive compared to Tampa. Therefore, along with maximising our capacity utilisation we increased weekday prices at a higher rate in Orlando and Miami compared to Tampa. Table 2 confirms this, as it shows the percentage contribution of weekday car hires as a percentage of the overall contribution of each region. It indicates that weekday car hires account for a Florida grand total of 81% of contribution in October but this rises to 85% by December. In Orlando it is lower because the relatively higher contribution of weekend customers in that market.