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Automatic Stroooding

Decent Essays

The aim of this experiment was to test how the automatic processing of reading interferes with the controlled processing of naming a colour. The findings support the original previous research (Stroop, 1935) as a significant difference was found which indicates that when the controlled process of naming a colour is not interfered with then it can be recognized faster whereas when the automatic processes of reading words is involved then the time taken to name the colour is slower due to the interference.
The results also support Teccee & Happ, 1964, whose experiment used a different method of using colour cards instead of non-words but still helped to support their conclusions. They found that participants responded faster with matching the colour with the colour cards as there was no automatic process involved compared to the participants who had to match the colour ink of the word to the colour card. This took the participants longer due to the interference of the automatic process of reading which was what this experiment also found, further supporting the automatic process interference theory.
The present research that was …show more content…

They conducted an experiment where participants were shown either one letter of the word coloured or the entire word coloured and asked to name the colour they saw. According to the automaticity theory there would be interference in time taken to name the colours as the participant would automatically read the word. However, it was found that the interference was heavily reduced in the letter condition. They concluded that because the letter condition was an ‘alternative mindset’ they were able to ignore their typical mindset of reading the word. This leaves room for discussion on what conditions would a person leave their typical mind set of reading a word to an alternative mindset which could be explore

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