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Communication Process and Challenges in Global Business Environment

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Institute for International Management & Technology

School of Management and Entrepreneurship

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BUSINESS COMMUNICATION
Semester 1
2011-2012
Module Leader
Ms. Kirti Bhatia
Communication Process and Challenges In Global Busienss Environment
Submitted By:
Kanishk Matta
Executive Summary
In this report, generic form of communication process is described and types of communication are also there to help the reader get an idea of communication to start with. Thereafter, prominent barriers in communication faced by global firms are elaborated to give the reader a view on current communication scenario of global business world. …show more content…

In the same research it was proven that 7% for actual words and 38% for paralanguage (voice-tone, speech volume, and pace) constitute face-to-face conversation. Hence, alignment of body, tone and appearance is essential to convey right message.
On phone calls, the listener of message may not see the speaker but it’s proven by research that listener effectively respond to expressions and feelings of speaker, which listener may judge by the pitch or tone of the voice.

Prominent Barriers in Communication Faced By Global Firms
After defining the mode of communication, we can now explore barriers in communication that are faced by multinational corporations in globalized world. * Verbal Communication Challenges
In a multinational firm, intercultural interaction and diversity are commonplace but this very thing sometimes works against the company as manager from different part of the world may not be able to communicate properly to his colleague or subordinate who belongs to different country and culture. In this Language is the major barrier in cross-cultural communication, despite that most managers are equipped with second and third languages, but still chances of misunderstanding and miscommunications are high.
In virtual teams, wherein teams members are located at different geographical settings can face verbal communication challenges in real time. * Written Communication Challenges
By saying written communication is one

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