III. Data and Results I. Chromatogram: Ibuprofen Mefenamic acid Aspirin Acetaminophen Biogesic® sample Caffeine **As viewed under UV light II. Rf Determination: Formula: Distance from origin to center of
HOW DIFFERENT ARE BRANDING STRATEGIES IN THE PHARMACEUTICAL INDUSTRY VERSUS FAST MOVING CONSUMER GOODS? Abstract The objective of this paper is to analyse the branding strategies used currently in the pharmaceutical industry and compare it to the best practices in Fast Moving Consumer goods. First the authors review the differences in the way branding is defined and organised in pharmaceuticals versus FMCG and identify why branding could be leveraged in the pharmaceutical industry to help
1 1. For lower premolars, the purpose of inclining the handpiece lingually is to A. B. C. D. Avoid buccal pulp horn Avoid lingual pulp horn Remove unsupported enamel Conserve lingual dentine 2. For an amalgam Restoration of weakened cusp you should A. B. C. Reduce cusp by 2mm on a flat base for more resistance Reduce cusp by 2mm following the outline of the cusp Reduce 2mm for retention form 3. Before filling a class V abrasion cavity with GIC you should A. B. C. Clean with pumice, rubber cup
DBA 1652 Marketing Management UNIT -- I Unit No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 Unit Title Marketing management – an introduction Marketing environment Marketing with other functional areas of management Market segmentation Market targeting and positioning Product management Brand management Pricing Channel design and management Retailing and Wholesaling Integrated Marketing Communication Advertising management Sales promotion Personal selling Public