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Competitive Forces : Competitive Forces In International Business

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Competitive Forces in International Business International business is a turbulent environment where the world’s best battle daily for the higher ground. What they seek is not only fame and fortune in the business community but to demonstrate their skill and talent in challenging the best the international community has to offer. Not only are businesses challenged by rule and regulations, but by customs and traditions which often are unique to the geographic area. From something as unique as language and customs to tradition and political agendas international business is an environment where the unwary can easily stumble and be swallowed up by their competitors. It is not an environment where the wary need wander but one where each and every step has the potential to cast the unwary soul into turmoil and despair. It is a realm where the faint hearted need not venture unless prepared to do battle with the forces they will face. This is an environment where everything is on the line and to think otherwise is paramount to defeat. To begin with the job of the company leadership is to be prepared, knowledgeable, and above all fearless. Strength comes with knowledge and courage and that comes from being prepared and knowing the demographics, culture, customs, and competitiveness of the marketplace which you are entering. It is important one fully understands what the market wants, what your competitors offer. It is critical that no stones go unturned and each

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