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Cox Enterprises Essay

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Cox Enterprises

Media Corporations in the Global Marketplace

Cox Enterprises, Inc. (CEI) is an Atlanta-based media conglomerate that has ties into nearly all media forms today. Since the founding of Cox Enterprises by James M. Cox in 1898, CEI has been established as a media staple through newspapers, radio, television, cable, telephone, and Internet communications . As of 2000, Cox Enterprises was ranked seventh in AdAge’s “100 Leading Media Companies” . Cox Enterprises is listed on the New York Stock Exchange and is currently being led by Chairman and Chief Executive Officer James C. Kennedy, the grandson of James M. Cox.

Cox Enterprises ,Inc. is the parent company for Cox Communications, Inc., Cox Interactive Media, Inc., …show more content…

The purchases within the Atlanta market led to the launch of the South’s first television station, WSB-TV, and the first FM band radio station, WSB-FM.

James M. Cox passed away in 1957 only to be succeeded by his son, James M. Cox, Jr. Cox, Jr. entered the cable television market in 1962 with the purchase of cable systems in Pennsylvania, California, Oregon, and Washington. The success of the radio, television, and cable systems led to the establishment of the Cox Broadcasting Corporation, a publicly traded company on the New York Stock exchange. In 1968, Cox Enterprises, Inc., a private company, was created through the organization of Cox. Jr.’s newspaper interests. That same year Cox Broadcasting enters into the auto auction business in Pennsylvania, New Jersey, and Virginia.

Following the death of James M. Cox, Jr. in 1982, Cox Broadcasting became known as Cox Communications. This change was to reflect both the broadcasting and cable television industry that it had created. In 1985, the current chairman, Garner Anthony, merged Cox Communication into the private company Cox Enterprises, Inc. This single merger was the formation of one of the largest communications companies in the nation.

1988 was the introduction of James C. Kennedy as the chairman and CEO of Cox Enterprises. In 1991, the auto auction business, Manheim Auctions, doubled its size through a

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