Creating Motivation: Analysis of Google, Starbucks, and Whole Foods

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Abstract
Starbucks, Whole Foods and Google are three Fortune 500 companies that exhibit unique loyalty by their employees and have developed non-traditional methods for increasing employee motivation. They have achieved this success in part because of their ability to communicate with their employees. It is because of this communication that they are able to motivate employees through intrinsic rewards.

Creating Motivation: Analysis of Google, Starbucks, and Whole Foods
Introduction
Ralph Waldo Emerson said: "Our chief want is someone who will inspire us to be what we know we could be." By championing new and innovative methods of employee motivation, companies are satisfying this need in their
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The culture of these companies is more stake-holder centric than that of most American companies in general. Each of these companies sees their employees as a key stakeholder and truly believes that people are their greatest assets. Whole Foods focuses on whole people and its mission is clear, “our deepest purpose as an organization is helping support the health, well-being, and healing of both people — customers, team members…” (Whole Foods). Likewise, Google and Starbucks are people centric organizations where what is the norm in other companies is not acceptable in their company. Google Inc. puts employees first when it comes to daily life in its headquarters. Google stresses collaboration and equity in wall-less offices and spontaneous meetings. Starbucks is the hallmark of service and knowing the customer. “We always figured that putting people before products just made good common sense. So far, it’s been working out for us” (Starbucks). This statement remains the focus of their business philosophy as well as the definition of their culture.
Finding New Methods of Motivation
Each of these companies has developed a reputation for re-inventing the way business is conducted in their respective industries as well as the nation as a whole. Similarly, Google, Starbucks, and Whole Foods have re-invented in ways how to motivate employees. By taking risks, trying new approaches, and truly getting to know their employees, these three companies have

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