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Crowdfunding Industry : An Attractive Option For Investors And Entrepreneurs

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Introduction
The crowdfunding industry has emerged as an attractive option for investors and entrepreneurs. Group Capital, a Securities and Exchange Commission (SEC) and Financial Industry Regulatory Authority (FINRA) registered broker-dealer, recognized the growth opportunity and planned to leverage the equity crowdfunding phenomenon. As an illustration, the 2009 revenue was $530 million and over the past six years emerged as a $34 billion industry (2015 CF-The Crowdfunding Industry Report, n.d.). The emergent equity-based crowdfunding industry as a result of regulatory changes stemming from the utilizing the Jumpstart Our Business Startups (JOBS) Act of 2012 can address these needs. Group Capital will assist entrepreneurs and investors to raise capital or augment their investment portfolio. Group Capital’s strategy can be better understood by comprehending their production plan, consumption of labor hours, and estimating the workers required.
Production Plan
Equity crowdfunding is an innovative segment in both financial service and banking and as a result forecasting demand is problematic. Group Capital and other entrants must envisage demand, and this places a heavy burden on the company. Therefore, the key is planning correctly to anticipate demand (Stevenson, 2014). The absence of competition, in our particular niche, generates a challenge for Group Capital in prognosticating and assessing the value we provide the marketplace. We studied the existing market

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