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Developing A Sustainable Marketing And Human Resource Structure For A Well Established Childcare Centre

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Description of the Project Proposal
The project requirement as I understand is to develop a sustainable marketing and human resource structure for a well-established Childcare centre that caters for local families with pre-school aged children in the surrounding suburbs and Swinburne University community.
This structure must have a low financial budget and also cater for further expansion in the future. The client has indicated that they are actively seeking to advertise and raise the view of Kindergarten with the aim of filling both 3 Year-old and 4 year-old programs to their capacity. Therefore it is very important that the planned structure can fulfil the requirements of the clients. It is also mentioned that the client is very cautious of a structure that all new individuals can follow even if they don’t have the right skills and experience needed to finish the task. This is proposed in the form of the Annual Marketing Plan, which will be conducted by volunteers who constantly keep changing every year. Therefore this designed structure must cater for the client with this particular need. Furthermore, the client has indicated an interest in the professional development of their staff and would like to conduct programs that would help the staff be motivated in the work they perform. Although this is not yet confirmed as a definite trial, the designed structure should be able to achieve this possibility.
Marketing Team and Human Resource Proposals
This project proposal

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