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Dissection Of A Pop Culture Bible

Decent Essays

Dissection of a Pop Culture Bible
Purpose
The purpose of a gossip magazine such as People is not solely to inform you of the latest news and faults of your favorite celebrities. These publications- InStyle, Tiger Beat, Us Weekly, etc., for example- are all money-making machines, much like anything else we are sold these days. People Magazine, especially, has made a name for itself. But why? And how have they accomplished their popularity in media? The first tool is headlines. “Swift and Hiddleston: Truth Behind Their Split!” Our first thought is, “What IS the truth?” and we are immediately drawn in. Suddenly, the content of this (most likely) fabricated story is more important than our hard-earned money. Perhaps it’s curiosity, the need …show more content…

Including a little of everything guarantees a better selling rate, and thus more profit to fuel future spreads. Generally speaking, though, women ages 13-45 seem to be most affected by magazines, though it depends on the magazine. Obviously Playboy, Men’s Health and Popular Mechanics are geared towards the male population rather than women. Magazines such as Time and Rolling Stone are more gender-neutral magazines.
Style
Incorporating current slang creates a relatable tone and helps readers better digest an article- making it easier to believe the material. Providing readers with multiple articles also helps target readers. This is why we see multiple headlines on covers- the more articles provided, the more chances there are to sell a copy, especially if the customer doesn’t have time to stand in the aisle and read an article. Having a voice here is very important because it gives the reader a sense of relation to you. If they can entice you with their language, then they have accomplished a large portion of their goal. Utilizing overbearing or pretentious words in a work as casual as a magazine is a definite …show more content…

Perhaps the first and most glaring appeal to People and any other pop culture “bible,” so to speak, would be the well-known and promiscuously-dressed celebrity on the front- typically a woman. Contrary to initial expectation, this tactic doesn’t lure men into the trap; it lures women. Whether they feel inferior or simply interested in the woman’s beauty, we don’t know, but the reader still becomes prey to the publisher. Similarly, we select celebrities to be the spokesperson of our media because it insinuates that their project or objective contains more substance than others since there is a celebrity working with the magazine. Even seeing a professional football player such as Tom Brady or Cam Newton on the cover of Men’s Health would lead men to believe that the only way to be as healthy as Brady ot Newton would be to read the

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