Eco-Buddhism

Every day, companies present the people with advertisements everywhere they go. Advertisements have become very prevalent in today’s society nowadays focusing in on a negative connotation. Advertisement has become an effective way for producers to display their new products. In present day, they come in forms of billboards, flyers, e-mails, and even text messages. It is widely known that companies create advertisements to persuade people to buy specific products or goods; however, it is not widely known that advertisements can make a negative impact on today’s society. The companies manipulate people’s mind and emotions, swaying people by new promotions and therefore generating a strong desire to fit into the society, that causes them to make inessential expenditures. Advertisements pose a critical impact on the American culture.

For the longest time now, advertising has played a huge role in how we identify ourselves in the United States with the American culture, and how others identify themselves with all the cultures of the rest of the world as well. It guides us in making everyday decisions, such as what items we definitely need to invest our money on, how to dress in-vogue, and what mindset we should have to prosper the most. Although advertising does help make life easier for most, at the same time it has negative affects on the people of society as well. Advertisement discreetly manipulates the beliefs, morals, and values of our culture, and it does so in a way that most of the time we don’t even realize it’s happened. In order to reach our main goal of

Every minute of every day, millions of people are exposed to advertisements. They plague televisions, streets, radio waves, and all means of communication. These advertisements employ many methods of persuasion and their influence is irresistible. Just like prisoners in Plato’s Allegory of the Cave, we are told every day to invest our time and interest into the subject of these advertisements, and to accept the forms of reality they serve us. Whether it be a commercial for a must-have new car, to a spot featuring desirable fast food, or to magazines with photoshopped models; we are seduced to accept these false

The average United States Citizen views about 5000 advertisements a day (Johnson). Advertising is everywhere. Billboards on the way to work, ads on the internet, and paper products such as magazines or newspapers display a sale or a promotion of a good or service. Usually, the ad will give a brand or company name, and uses the product’s merits to draw the consumer closer. This has grown exponentially as advertisements in media in 1970 were estimated to be 500 a day, a ten percent increase in the last 48 years. (Johnson). This is due to the rise of technology, as the computer has become a household gadget within the new millenium. These advertisements are meant to give a synopsis of the product or service’s purpose, quality, and efficiency. If a consumer views 5000 advertisements in a single day and assuming the commercials do not repeat, 5000 goods or services are introduced. With more options to choose from in such little time, the consumer has a harder time differentiating the quality and perhaps necessity of the product. The marketers rely on the quick, impulsive decision making of consumers. With the misleading nature of many infomercials or radio broadcasts, the people of American society are bombarded with constant propaganda, thus making seemingly harmless promotions more potent to filling industries’ pockets and lessening the common population’s

As global warming intensifies, glaciers melt and forests reduced，more and more people begin to be concerned about environment problem. Environment is the fundamental of our existence，so we need protect environment. Paul H. Rubin in his article “Environmentalism as religion” says “But there is another sense in which environmentalism is becoming more and more like a religion: It provides its adherents with an identity”(399). He thinks environmentalism like a religion, and environmentalism and religion have many same characteristic. I agree Rubin’s opinion. Like religion, environmentalism has difference tribe, environmentalist like a missionary, environmentalism and religion both have food taboos and they also

Within the modern world, and the modern thought process people have about our connection with new technologies is one of constant expanse. All caution is thrown to the wind in an attempt to satisfy one insatiable hunger for a certain type of keeping up with the Jones-es. Many authors speak on the wonder of technological advances on society by the exact means of how they work, however, Richard Louv is not this kind of author. He presents technology as useful, but with an underlying tone of a technological numbing agent. We begin to only see it instead of what Earth has given us millions of years. Technology is only a certain part of the problem with the real problem being humanity's mindset toward our greatest asset, nature. Mr. Louv uses extremely profound and intelligent rhetoric to push forward the idea that us as humans are already so broken away from nature, that eventually it will be deemed illogical we used it for anything other than a means produce by it. Richard shows three areas we have really broken apart from nature with the three examples of ad space for parks, extra commodities for an SUV, and the genetic modification of animals.

Society uses manipulation to divert people’s attention every day and oftentimes people do not realize that they are being manipulated. An advertisement through television is one of the many ways that people are manipulated. TV uses advertisements daily by incorporating subliminal messages to get people to do things that they would not otherwise be thinking about doing. The following articles “Can TV improve us?” by Jane Rosenzweig, On Sale at Old Navy: Cool Clothes for Identical Zombies!” by Damien Cave and TV’s War of Words” by Deborah Tannen exemplify instances where manipulation is being showcased at its best.

Television ads are arguably the most influential form of advertisement for fast food chains considering the fact that there 115.6 million TV homes in the United States, and over half of these homes have at least three TV’s. Today’s children spend on average of 44.5 hours a week in front of some type of screen whether its computer, TV or cellphone. More than any other activity in their lives other than sleeping (American Physiological Association). It has been discovered that children under the age of eight have difficulties telling apart programming and advertising and do not understand the persuasive techniques used on them, making them the main target for fast food companies. By incorporating famous people in TV commercials, people of all ages are tricked into thinking that if they copy the actions of the famous than it is acceptable to give

“There are over 250 billion advertisements released to the public every year with the average person seeing over 3000 ads every single day” (Kilbourne). This is an astronomical amount of information for anyone to process in a week let alone in one day. This is a prime example of Capitalism at it’s finest. Controlling the consumer in every aspect of their lives. Jean Kilbourne also talks about how “Only 8 percent of an advertisement is actually processed by the conscious mind, with the other 92 percent being soaked up by the subconscious” (Kilbourne). Thinking about those numbers really brings into perspective how much we are truly influenced by media

How can we begin to understand such a diverse and ancient religion? The width of Buddhism is immense. It is a religion without any written rules. Buddhism is based on self-discovery. Buddhists are born with the quest to find their true form. They believe that they are prisoners of the physical plain until they reach nirvana. Nirvana is the ultimate goal for a Buddhist (Buddhism, 2007). It is the state that saves them from all suffering and evil. They believe that only nirvana can remove them from the never-ending circle of life.

A slow yet, gradual increase of individuals in the West are coming to terms about the positive efforts of socially engaged Buddhism. Actualizing that modern Buddhism in Asia has transformed into this meditative vehicle for spiritual liberation which includes liberation movements for social and political changes. Engaged Buddhism is a form of dedication through movements committed to addressing social, political, economic and environmental concerns including the spiritual needs of beings. In efforts to solve problems of extreme magnitudes, specifically during times of social crisis. keeping Buddhist philosophy's at the forefront of these movements, they manage to propagate widespread awareness of current asian issues.

With the new technological advancements of the 1900s, the concept of advertising prospered into a new industry based on the desires of the people. Historically, magazines, newspaper, radio and television have all greatly improved advertising, making it one of the largest forces that works to help or hinder society. “Before 1910, advertisers mostly sought to inform customers about products; after 1910, the main goal was to create a desire to purchase products” (Blackford 3). Thus, business strategy was created that convinced people that they needed a product. This opened up a new world for people to be manipulated into spending their money on what they thought would improve their lives. Advertising improved the

It is almost undeniable that the technologies cause rapid changes in human relationships, cultures, and societies. While it enormously facilitates us in nearly every aspect of our life, such changes also create consequences that we do not yet realize. Almost all of us know Darwinism and Natural Selection in the biological field, but we often overlook the similar phenomena in the social aspect. In fact, resemble to the way we adapt to our physical environment, we also adapt to our social environment in order to survive and excel in our social relationships. Such adaption is called Social Darwinism. Because technologies have significantly influenced our social environment, humans are forced to adapt not only to technologies, but also to the

The rapid rise of technology has dominated the narrative of humanity for centuries, generally improving life in almost all metrics. At all times throughout this history, technology has been labeled from demon to savior, creator and destroyer; the term has consistently been a lightning rod of ambivalence. As the speed of technological growth continues to increase, some fear that our society might undergo tumultuous, perhaps unsustainable, amount of displacement.

Dave Ramsey, America’s most trusted financial adviser and a radio show host, once said, “We buy things we don't need with money we don't have to impress people we don't like.” (Ramsey). Ramsey’s quote reflects the state of consumerism that our society is going through. Most of us can easily relate to this quote, let’s be honest most of us have been there done that and then later question our genuine need for whatever we have bought. Regardless, if we feel guilty or not we ought to ask ourselves why and what made this purchase seems so important and necessary at the time. Although this might not come as a surprise to most of us, the answer would be the advertisement industry. In 2016, The United States has spent more than 198 billion U.S dollars on advertising, making America the leader in advertisement in the world (Statista). These ads are designed to force consumers to keep buying things that are unnecessary by sending subliminal messages and applying psychology to trick the consumer into a spending spree. In his short story, “Subliminal Man”, J.G. Ballard uses science fiction approach to illustrate to his readers the preposterous techniques that the advertising industry has been using to boost consumerism. Ballard believes that the consumer’s brain has been tricked into buying against their well, by using technology and applying subliminal technics. Ballard short story questions the effect of consumerism on our moral values, lifestyle, and behavior. Ballard claims that