Erika Becerra
English 201
March 31, 2017
Equality in Sports After winning the 2015 Women’s World Cup, the United States’ Women National team earned $2 million for winning while the Men’s 2014 World Cup Champion Germany won $35 million. In the 2014 PGA (Professional Golf Association) tour the prize money total was $340 million and 2015 LPGA (Ladies Professional Golf Association) tour prize pool was $61.1 million for winning. (Women’s Sports Foundation, 2015) The question many female athletes ask themselves every day is why does the media focus and support men sports more than women sports, when women sports have grown so much in the sports industry? Different perspectives from athletes and daily sport viewers giving their opinions on what
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It shows that the media doesn’t support women sports teams as much as their male equivalents. If they had the same media time they would be more recognized, would have a larger fan support at home games, and they could become bigger role models to young girls all over the country. (TuckerCenter, 2015) This documentary shows how female athletes were treated back in the day and how they are treated today. It may have changed by adding women sports teams in schools, but the media coverage hasn’t changed. If the US National Gymnastics team wins gold medals they will be talked about and on the media for a while but after a few months you don’t know anything about them. The same goes for the UConn Women’s basketball team who won their 100th game the media covered the team for about a week and then they were done. Why not keep up with female athletes and teams to keep them growing and giving them the support they need through media to …show more content…
As Dave Zirin, said in the article “Why I’m Done Defending Women’s Sports”, “Every damn Women’s World Cup, every NCAA women’s final, every Olympics, women’s sports again go on a media trial that would make the old judges of Salem blush.” (Zirin, 2015) This quote goes on, but the main point is that it is tiring and embarrassing that this is still a topic female athletes have to deal with. Having to prove that they are good enough to get more media time or equal pay. These athletes all work hard for the same positions a man plays, even though he doesn’t have to try as hard because there are more opportunities available for him to become a professional athlete. A male athlete can get paid millions and on top of that get many sponsorships, unlike female athletes who may get paid $3-7 thousand and if they are lucky they may get sponsored by big brands like Gatorade, Nike, Monster Milk, or even
In today's society women are able to become anything they wish. Generations ago women did not have the privilege to become what they truly desired compared to the women of today. Although women can become anything they desire, they cannot succeed financially. Women are still underpaid in many areas, especially in Pro Sports. The disparity in pay for women compared men's pro sports is absurd. Female athletes have also seen greater success in sports as well and have been belittled and condemned of the rewards they rightfully deserve for the achievements in their sports. It is simple, gender should not define pay in pro sports, especially if they both have equal to or greater success in their respected sports.
It is true that before Title IX, any positive images of female athletes were relatively few and far between, except for the rare Olympian such as Peggy Fleming or Nadia Comaneci. Title IX has substantially increased the availability of equal resources for female athletes relative to males on campus. However, parity has not been achieved in terms of the public's interest and respect for women's sports. Even today, the main excitement is over the NCAA men's tournament, not the women's. Team sports where women are celebrated in the U.S. are in low-priority sports like soccer; while some women in individual sports have certainly received media
Women athletes are often exploited by marketers and advertisers who want to increase their revenues and bottom line sales. Advertisers focus more on the women’s “skin” and sex appeal rather than women’s athletes, leaving the impression that woman are not as talented in the sports as male athletes (Roenigk 1). Many spectators and advertisers do not take female professional sports seriously and think that female athletes play more for fun. Therefore, female athletes do not receive as much attention for their talent. Advertisers exploit women athletes by focusing on their looks and appearances. Advertisers focus on the female athlete’s sex appeal rather than talent (Julius 2). Those who are more talented can be drafted to play professionally where they receive a salary. However, marketers still focus more on male sports. Therefore, increased revenue continues as spectators buy tickets to watch professional male athletes. The female athletes continue to generate revenues from sex appeal and looks over talent. This professional salary in no way compares to the pay received by professional male athletes.
Women in professional sports fits into the Sex and Power: Global Gender Inequality class because many female athletes have experienced the inequalities in a professional sports setting. Female athletes are being put down by gender inequalities, causing less females participating in athletic programs. Women athletes are being paid less than their male counterparts. Along with being paid less, female and males are receiving unequal benefits in the form of scholarship, media coverage, transportation, and stadium conditions. The professional sport’s world is filled with the obsession of body image and sexuality. Through this obsession, female athletes have been abused from the people they trust the most. There is an increasing inequality in women’s professional sports in the form of pay, sexuality, and abuse.
This article talked about the daunting unequal media coverage in sports of male sports teams in comparison to females.They researched the true differentiations of coverage between men and women sports. The actual percentage difference of coverage of male vs female sports discovered in their research truly is unfathomable. Men’s sports receive 96.3% of the airtime, women’s sports 1.6% and gender neutral topics were 2.1%. When you think back about twenty years ago and the coverage of media people tend to think that America is generally trending positively forward, however that is not the case for the coverage of women's athletics. It has actually gone down since then. Although on the scarce occasion that they are feature in the news, more often than not they are conveyed in the stereotypical way: as wives, girlfriends, or mothers. When media is highlighting these aspects instead of their talent, hard work or success it takes away from their image as an athlete and it demonstrating that it is acceptable to do so in society. However if male athlete achieved equal success and he was a father, that
How is it fair that a men’s college basketball team is able to be transported on planes and dine on steak, while a women’s team from the same college, travels in a van and eats fast food? It’s not, but this occurs often nowadays even with laws passed preventing this type of discrimination. In 1972, Congress passed Title IX, which prohibits discrimination against girls and women in federally funded education, including athletic programs (Kiernan 3). Many schools and colleges have not been able to comply with the Title IX standards mostly because of money. Some of the problems in high schools and colleges consist of insufficient scholarships for girls, not enough coaching jobs, a lack of equipment, and a limited amount of supplies. Not only
Women’s equality is an issue that has been around for awhile. While women have been given many rights to increase equality, including the right to vote and go to college, the problem hasn’t completely vanished. One area that still sees this is in sports. Women’s sports do not draw nearly as many fans and are not covered in the media as much as men’s sports, pay differences between male and female athletes are large, and female athletes have to wait longer to start their professional career than men, which risks their professional career before it even starts.
Sexism limits our country. In a world where sexism still exists, women face challenges every day as they choose to embark in athletic activities. Even with the efforts of Title IX, which was established in 1972, there is not equality in sports for men and women. Sexism is real with stereotypes and discrimination on the basis of sex. Even with the high level of success reached by numerous female athletes of many different sports, male athletes always seem to have the upper hand. Whether it is pay, media, support, gear, or playing grounds, one sex always has the better of the two. Male athletes dominate a field that truly is shared by both sexes. What if we treated male athletes the way we treat female athletes? That is a world hard to imagine, and honestly, it shouldn't be. Through female athletes sharing their stories of unfair treatment and pay, sexism and generations of inequality in sports can be overcome.
This study reveals much about the attitudes that persist in society today regarding sport and gender. Early on, sport was created to serve men, evolving as a celebration of maleness, valuing strength, power, and competition. It idealized, promoted, and rewarded successful, elite athletes, established “the dream” as a professional career in sports, and viewed mass participation in sport as a tool to weed out the weak (Hill, 1993). In contrast, women’s sports originated to “address the expressed need for healthful exercise” (Huckaby, 1994). Unlike the competitive warrior mode
From the three network affiliates they studied, they found that 96.3 percent of the coverage was for men’s sports and women only received 1.6 percent (Messner and Cooky 4). When analyzing the coverage of Sports Center, which is arguably the most popular sports show on television, they found that women still only received just 1.4 percent of their coverage (4). This study also found that 100 percent of the Sports Center programs had a lead story that was about men’s sports (4). Even the most renowned and credible sports show, which only shows sports all year long, does not even provide women’s sports with equal attention. Even more shocking than this was that the study also revealed that reporters devoted more coverage to men’s sports that were out of season than they did women’s sports that were actually in season (4). This can be extremely disrespectful to female athletes when their sport is pushed aside and ignored so that a men’s sport that is not even being played can be covered by the media. These women put all their effort into performing their sport at the highest level, but their media attention gets replaced by men who are in their off-season.
It isn’t just racial inequality that continues to exist and squander sports, moreover, gender inequality continues to demolish our shared collaboration to play sports for, in simplest terms, the pure love of them. When people say, “The World Cup” they generally mean the male world cup, and a lot of sports stations don’t even televise the female equivalent. There is also the sheer fact that the WNBA isn’t nearly as popularized
The adverse topic of women in sports stems from society's disregard to viewing women as persons. Women were, and in other parts of the world continue to be viewed as property of men and have no significant role in society. Being allowed into the Olympics was a step in the right direction for women across the world, but it was meager attempt equality. Women were still restricted by what events they were allowed to compete in, how they were trained and coached and even limited as to what they could wear. A woman’s femininity played a large role in the way they were perceived by society; weak. Women were seen as incommensurate to men and it was something that has taken us centuries to reverse. Today, women are given the rights we should have
Women first started taking great strides in professional sports during World War II. When the male professional baseball players went off to war, a group of team owners started a professional league for woman (the All-American Girls Professional Baseball League). This league turned out to be successful. After the men came back from war, however the woman’s league could no longer sustain itself financially and had to shut down. Over the past twenty years, however there have been more and more professional women sports leagues opening and prospering. One such league is the WNBA (Women’s National Basketball Association), while the league opened being financially backed by the male league (NBA) over its first five years it has become a financial success with high profits and good TV ratings on major and cable networks. Some woman’s leagues even become just as or ever more successful that there male counterparts. An example of such a league in the women’s professional tennis tour which lately has had better television ratings and draws more fans than its male counterpart. In 2001 for the first time, ever the woman’s Final at the US Open Tennis Championship (the tours most prestigious played in the United States) was broadcast on a major television network (NBC) in primetime (8pm). Media coverage of women's sports is considered important because it increases the level of
But even today women athletes are not on equal footing with men. Women are not permitted to be masculine, they can be athletes but they need to keep their femininity intact. Even a great athlete like Babe Didrickson was forced to change her image to suit our culture's sense of what a woman should be. And while a women may be given endorsements she is expected to look a certain way we she does them. She may sweat on the field or the court but not on camera.
Similarly women are receiving less attention and media coverage than men. When someone puts on the television and turns on a sports game, it is most likely going to be a men’s sport. Even when females get their coverage, the commentators are usually talking about their body rather than their skill. In an article, “Examination of Gender Equality and Female Participation in Sport” by Joshua A. Senne, he talks about how women are referred by their appearance rather than their skill. During a study about the media, the commentators mostly talked about the women’s hair, make-up, and body figure, rather than their ability. This also occurred after the 1996 summer Olympics, where there was a lack of promotion for female athletes and the marketing of women’s sports. These athletes were also only recognized by their physical appearance instead of their ability. The tone of these broadcasters was proved in a study that men 's events were the standard in the society rather than the women’s. They would list the event as “other” rather than saying it is a women’s sport. In the study that was conducted, it states that the gender marketing showed that the woman sports were marked as “other” on an average of 27.5 times, but it 's never happened in the men’s sporting events (Senne). There is still coverage of women 's sports, but it rarely covered. The title IX project made a pie chart about the comparison of men’s and women’s sports media coverage on the show SportsCenter on