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Explain How To Build Better Partnerships Between Brokers And Freight Carriers

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How to build better partnerships between brokers and freight carriers
When working the trucking industry, you need to be aware of certain techniques that can help you as a broker or carrier develop a lasting partnership with one another. 1) Good attitude: In the world of customer service having a good attitude can go a long way. Many people make this fatal mistake in turning off a customer by being rude or too aggressive with the other party. This is most certainly true when it comes to the transportation industry. Being in logistics people will have the pleasure of listening to a lot of drivers and carriers talk about how rude this industry can get. By putting the other party first in your mind as the broker and or carrier, you can …show more content…

The broker must make sure that if he or she is promising a 30-day window, then the carrier should be seeing it day 29 at the latest. This will ensure a solid partnership between broker and carrier.
4) Leaving a good impression- A good impression is always a plus no matter where you are or who you are. The transportation industry is an excellent place to practice. This is largely due to the fact that a broker needs the carrier and vice versa in a lot of cases. So why not butter your bread while you are making a good partnership? Make sure from time to time, whether you are the carrier or the broker that you send each other a gift basket to keep good rapport. It’s like making a fire and not adding any wood. The fire will slowly go out. As the broker or as the carrier give each other a reason to keep one another at each other’s fingertips because in this industry you need to be able to work together. There is nothing better than a strong partnership between the broker and carrier.
5) Investing time- Definitely in the trucking industry. If it's already hard to find a carrier or a broker, then the best thing to do is find out how to help each other out. “What is it that I can do to help you?” Should be the question because if you are helping to solve a problem, then you can set yourself as the carrier or broker to be in business next time.

All of these techniques can help ensure a long healthy partnership between the carrier and the broker. In this industry

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