Fashion Design And Effective Design In The Fashion Industry

In “The Fashion Industry: Free to be an Individual” by Hannah Berry, Hannah emphasizes how social media especially advertisements pressure females to use certain product to in order to be considered beautiful. She also acknowledges the current effort of advertisement today to more realistically depicts of women. In addition, these advertisements use the modern women look to advertise products to increase women self-esteem and to encourage women to be comfortable with one’s image.

Under society’s customs for decades, young women have found themselves immersed in the pressure and anticipation to have exemplary bodies. Nearly every young woman prefers to be slim, have a perfectly shaped body, that is beautified by applying pounds of makeup to their face but does not appear ridiculously overdone. Who’s responsible for these measures imposed on young women? When a young girl picks up the model on the cover of Vogue being called flawless, naturally it’s easy for her to then aspire to be a real-life imitation of the that model. These companies produce magazine covers shown with girls’ images daily. As if keeping the perfect body wasn’t hard enough, our culture also forces girls into the forever expanding world of composition, however, body image is a surging subject for young girls. Advertisements and pictures of lean female models are all over. Young women are measured and perplexed by their physical appearances with attire intended to raise their physical structures; social media, magazines, the society, marketing campaigns, advertisements, and the fashion gurus add to a strand of excellence.

The claim presented in the article is how ads often set unrealistic beauty standards, and how the author encourages them to “break free” from these standards by giving two examples on how ads should be compelled.

The fashion industry plays a huge role in portraying bad images of ideal beauty, which in turn affects today’s society perception of their own body image. Not only are women affected by what is seen and heard about how the perfect body should appear, children of young ages are now feeling insecure and obsessed with their bodies before they reach teenage years. This ‘ideal image’ the fashion industry continues to enforce only focuses on very thin models who seem to be in shape and are very healthy. Furthermore, many people think of the influence from the fashion industry as being human representations (models). Because of the rising problem with the image of beauty within the fashion industry, it is shown that even mannequins and non-human representations (mannequins, dolls, photoshopping) of bodies play a significant role in women’s body image; which causes problems to the individual. (Anshutz & Engels, 2010). Body image and self-satisfaction, eating disorders and non-human representations all can cause harm to the individual, if prolonged.

The Fashion Industry is affecting the way many people look at themselves. In today’s society there is always an ad promoting fast food, clothing brands, Cars. Etc. almost all of them have a model to promote their products. These fashion models are usually, extremely thin, tan, tall, and gorgeous. This set a negative standard for many women on what they should look like and can often cause to self-esteem issues. The Media is having a negative effect on body image by choosing to settle toward an unrealistic persona. In Addition, this has created many young girls, to have eating disorders such as bulimia, anorexia, and fasting. However, some businesses have started gravitating toward plus size models to stop the affects it has on society. Plus, also many companies are limiting the amount of photo shopping and airbrushing. The issues are far from being resolved but numerous people are working toward making a change.

Walking into the library at most high schools brings to the eye an array of fashion magazines in the front shelves. Most schools acknowledges that fashion has a large audience, but the skinnier and skinnier models have created a large group of people with eating disorders and bad self-images. In her article “What’s Wrong with Skinny?” that discusses eating disorders linked to the fashion industry, Lisa Hilton states that women are “so pathologically stupid that they are unable to distinguish the fantasy of the runway from the realities of their own bodies”. Fashion is something that many girls let influence them into changing how they dress, feel, and eat; the skinnier the models are (or are “retouched” to look), the more it supports eating

Once upon a time, let’s call it the ’90s, a handful of women ruled the world. They were called supermodels and you couldn’t swivel your head without colliding into an image of one or more of these bodacious babes. The supermodel industrial complex was some kind of powerful—billboards, magazine covers, cosmetics and fragrance campaigns—it seemed like this tight-knit clique and their logo-like faces dominated every inch of American and International advertising real estate. They made millions.

Since the founding of Vogue in 1892, its covers and glossy contents have featured the changing faces of fashion, from models and actresses of the era to musicians, writers and businesswomen from all over the world. It is clear that editors of Vogue magazine, published by Condé Nast have understood the changing world of fashion we live in, where the achievements and lives of famous aspirational women began to overshadow the now tiresome , ‘dull’ supermodel era under the instruction of Vogue’s current editor-in-chief , Anna Wintour. Anna Wintour, Vogue’s editor-in –chief, artistic director of Condé Nast and chairwoman of the Metropolitan Museum of Art’s annual Met Gala may be regarded by many as one of the fashion industry’s most influential figures in the world.

The fashion industry is rapidly growing and constantly generating new fashion trends almost weekly. Fashion for some may seem ridiculous and unnecessary; but fashion is not just a meaningless usage of article of clothing or farcical materials sew together for coverage. There is more to fashion than meets the eyes, fashion is precious and significant. It is a reflection of self-image, it speak the ream about who we are and how we review ourselves. Not only is fashion the reflection of self-image but also the reflection of our history as Coco Channel have said, “Fashion is not something that exist in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” Fashion

2. But they will all have one thing in common, extreme, some would say freakish, thinness.

In the most recent decade, politics have had a large impact on the fashion industry; designers all over the world have taken part in major political movements. With the departure of two prominent first ladies, Michelle Obama, United States, and Samantha Cameron, United Kingdom, the fashion industry is missing its key political advocates. In “Fashion’s Political Gap,” Osman Ahmed depicts both Michelle Obama and Samantha Cameron as essential influencers in the world of fashion during their time as first ladies. Ahmed establishes his claim through the use of rhetorical question and metaphor, and appeals to the reader by recognizing the credibility of both women. Michelle Obama proved to be a true fashion inspiration to women all over the world;

Case Study 1.2 “Geoffrey B. Small is Big on Quality, Customers, Community” is about a leading fashion designer that does not want his customers to think about the brand name, color, style or price of the fabrics they wear. Small’s wants his customers to be “thinking about the quality and origins of the fabrics you wear, their impact on the environment, and your own view of social responsibility as a customer.” Even if the customer cannot afford his clothing he wants them to understand his mission as a designer.

Initially, Mari Evan’s childhood was like that of several African American children in her time. She was born into a traditional black family located in Toledo, Ohio on July 16, 1923. At a young age, she was taught to take care of her elders and how to be polite. She had a normal life until her mother passed away when she was only 10 years old. However, her father became one of her closest family members. He showed her continuous support in her career interests and was always there for her. Correspondingly, Evans was determined to become a fashion designer in her early years. To receive a degree in this major she attended the University of Toledo. However, her interest in fashion design faded and she never

Berluti, the time-honored Italian artisan bootmaker established by the Berluti family in 1895, was known for its savoir-faire in the art of shoemaking. Ever since the acquisition by LVMH group in 1993, this family brand has gradually been transformed from an artisanal shoe-maker into an international luxury lifestyle brand. In 2003, it successfully introduced a line of leather goods; followed by the the launch of a line of men’s ready-to-wear - one of the hottest growth areas in fashion. In 2016, the brand named Haider Ackermann as its new creative director in charge of the ready-to-wear line for the house. Thus far, with the financial support from its parent company LVMH ($137 millions by 2014), the brand has successfully transformed itself from a bespoke shoe business to a clothing and lifestyle brand.

The Fashion Channel (TFC), founded in 1996, is a successful cable TV network dedicated to all things fashion. Although quite young compared to other TV networks, TFC has experienced steady growth and in 2006 forecasted its revenue at $310.6 million. TFC operates primarily as a niche network, focused solely on fashion and fashion related programming, but still manages to reach almost 80 million US households that subscribe to cable and satellite television. To date TFC has been able to experience growth in spite of having no clear segmentation, branding, or positioning strategy. Dana Wheeler, a recent hire as TFC’s Senior VP of marketing, was tasked to fix this.