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Ford Motor Company Is A Prosperous Business Essay

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Introduction
Ford Motor Company has been in business since the 19th century and it has enjoyed a rather successful run as one of the top automobile industries in the United States. Ford Motor Company is a prosperous business because of strategic changes that it was willing to develop and implement. Successful corporations have to adapt to the constantly changing environment or the company will be doomed to failure. In other words, customer shopping habits change as new products are introduced to the market or when other factors beyond Ford Motor Company’s control affect which vehicles are sold. For example, there is an increased demand for fuel efficient cars when the price per gallon of gasoline increases. In its long history, Ford Motor Company has demonstrated the willingness to cut its losses and try innovative techniques in order to maximize profit and maintain customer satisfaction and sustainability. Although the company no longer resembles the same corporation that Henry Ford built, it remains an example of how successful businesses should adapt to their changing environment by being receptive to different strategies.
Henry Ford began the Ford Motor Company in Detroit, Michigan by using a variation of the assembly line that was perfected in meat packing plants to complete the first car. The first Model T car took roughly thirteen hours to complete, and with further experimentation Ford had the assembly time for a Model T car down to approximately ninety-three minutes

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