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Gender Representaion in the Media Essay

Decent Essays
INTRODUCTION
Media is the message and messenger. We can learn more from media than any other source of information. The content deliver by media is shaping our society. Every day 10 hours 45 minutes of an US children is consumed by media. Therefore, media is shaping minds and emotions of children. It is the time we rely heavily on smart phones, computers and internet for many aspects of our lives. These developments in technology bring a great change in the field of media. Is there any change in the representation of men and women in the media? Women hold only 3% of clouth positions in telecommunications, entertainment, publishing and advertising (Youtube, 2013).
BODY
Women and men are represented differently in media. Men are
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Whole story revolves around male actors and women play a supportive roles such as role of girl friend, wife or sister. There are very less stories in which female character has major part. Camera is focused on male actor in most of the scenes. Other than movies, we usually see men as newscasters and sports presenters. Women seen in roles corresponding to cooking , cleaning products and childcare. FCC report on Ownership of Commercial Broadcast Stations indicates that “on Sunday TV talk shows, 86% (228 guests) of the one-on-one interviews were men, and just 14% were women (36 guests). And women were just 29 percent of round table guests.” (policymic, 2013).
Women are displayed as angels in most of the roles, they generally shown as very loyal, honest and caring. They are not seen in the same way as men who do morally bad things. People like playboy image of a male, who flirts with many girls such as James Bond, but women are appreciated in decent and honest roles. This is one of the reason that we rarely see women in negative roles.
Trends are similar in media employment also. There is a huge difference between the number of men and women who are director, producer or owner of Commercial Broadcast Station. From FCC report its interpreted that,“females owned only 6.8% (91) of 1,348 full power commercial television stations in 2011, compared with 5.6% (66) of 1,187 full power commercial television stations in
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