Yoyo 1
Yonia Yoyo
Professor Doyle
Art 333
20 September 2015
Globalization and the Art Market
The expression "globalization" is universal and loose. In any case, it is important to consider what it implies for the craftsmanship market and the most extensive circle of aesthetic creation. According to Manfred B. Steger’s book, Globalization: A Very Short Introduction, the term globalization refers to the “expansion and intensification of social relations and consciousness across world-time and world-space” (Steger). In other words, globalization applies to an arrangement of social procedures that seems to change our present social state of debilitating nationality into one of globalist. In the book of Globalization, Steger
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China outranked United States as the biggest market globally and became the center of the art market with a share of fortyfive percent in market sales in value (McAndrew).
According to Malcolm Bull, the two economies of the art world are: the economy of attention—social media, which provides ranked artists in terms of sales— and the art market
—frequency and location of exhibitions and the numbers who attend them; Popularity vs. income. In order to survive in our media based society, new elites today are those who reap the benefits by investing their attention capital to increase their accumulated attention stocks.
Once the reputation of the invested capitals like artists and exhibitions is established, the gallery owner or the museum curator that lend their capital—in the form of the exhibition space and its associated cultural prestige—to these invested capitals are able to receive a return in the form of enhanced attention for the museum or gallery (Bull). Ultimately, well invested cultural capital will increase in value through increased attention. Although there is no direct correlation between the two economies, they cannot stand alone without one another in the art market.
Works Cited
Globalization data compiled from “The International Art Market in 2011,” by Clare McAndrew in The Global Contemporary and the Rise of New Art Worlds (Belting, Buddensieg, and
Art galleries are essential to the art world, however, is not the only source for audiences to view art. To begin with, art and artwork is defined as the application of human skill, creativity and imagination. Taking this into consideration, individuals need to examine the nature and purpose of art galleries as a facility to collaborate, organize and display a collection of artworks. As art however, is any expression of human creativity, its presence is not bound to art galleries and is evidently present in the world around us be it in photographs, the internet or even in graffiti.
Although a cultural center for entertainment and education, a museum is, at its core, a business. Being such, it must operate as such. Obtaining and maintaining valuable artifacts is expensive; procurement, transportation, upkeep, and security are some of the many costs involved. The revenue generated by the museum has to be sufficient enough to cover these large expenses. For that reason, the cost-effectiveness of a piece must be considered. A famous piece, such as the Mona Lisa, will
"Exploring Art: A Global, Thematic Approach, 5th Edition. "Exploring Art: A Global, Thematic Approach: Margaret Lazzari, Dona Schlesier: 9781285858166: Amazon.com: Books. N.p., n.d. Web. 11 July
Positioned alongside Central Park in the heart of New York City, The Metropolitan Museum of Art is one of the largest and most influential art museums in the world. The Met houses an extensive collection of curated works that spans throughout various time periods and different cultures. The context of museum, especially one as influential as the Met, inherently predisposes its visitors to a certain set of understandings that subtly influence how they interpret and ultimately construct meanings about each individual object within the museum. Brent Plate in Religion, Art, and Visual Culture argues that “objects obtain different meanings in different locations and historical settings.”An object placed on display behind a glass case inside a museum would hold a vastly different meaning if it was put on sale by a street vendor, like the ones who set up their tables in close proximity to the Met. The different meanings that objects are able to obtain is attributed to the relationships that are established between the object itself and the environment that surrounds it. These relationships often involve the kind of audience that a museum attracts, where the work is exhibited, and how the exhibits within a museum is planned out. Museums subsequently have the ability to control how these relationships are established which influences the way a viewer is able to construct meaning. When a visitor observes an object on display at the Met, they instinctively construct a certain set of
Art by its nature is a subject of the philosophical, social, economic, political or religious context surrounding its creator. More often than not, a work of art addresses a specific topic or somewhat revolves around a particular person. Therefore, it is impossible to separate the context of a piece of painting, either historical or cultural, to its intrinsic value or the artwork's meaning. On the other hand, different cultures and time utilized specific conventions that govern the representation of objects of creativity. This essay highlights various pieces of art and their relationship to particular cultural, political, economic, or social settings. Moreover, it pinpoints how different times influence art presentation.
Lubar states that “large museums have so much in storage; why not transfer some of those collections to smaller museums, where they would be eagerly put on display? Even more radical why not sell some and use the proceeds to fund the work that museums should be doing” (146). Initially, this idea does seem radical. Large metropolitan museums giving their collections away is not something that is often done. Lubar explains that “there are more than a billion objects in American museum collections” (4). This number is so vast that is impossible to reasonably conceive. Because of this, there can only so many artifacts that are on display at once thus leaving countless others stuck in storage never seeing the light of day. Smaller museums that do not have the budget to collect could potentially benefit from larger museums deaccessioning items.
The facility used for local exhibitions also adds to the environmental appeal of a community. It creates and promotes an educational environment for the neighborhood. The architecture of the building adds to the asset of the community and establishes a sense of pride in the community. Monetary benefits can be gained from having a local art exhibition which often times aids the local charities, school, churches and hospitals in the community; art work are also donated to these facilities.
Heller is more or less bringing to the attention of the reader that art should be approached in an extremely subjective manner. She asks her reader to have an open mind and cultivate their knowledge of art, truly appreciate it for what it is, and appreciated art that they may not initially find aesthetically pleasing. Picasso believes that art is something that must come from within a person's soul. He disagrees with those whom put extensive thought into their pieces. He concludes that, in his opinion, art should not be considered art unless it is purely emotions and it comes from something one finds, not what one is looking for. Berger writes that publicity is a very straightforward type of art. One needs not to stare and contemplate in order to discover and comprehend the purpose of an advertisement. He also incorporates the idea that publicity as an artform is not personal but, rather, an illusion of power and envy. This is opposed to Picasso’s view that art should strictly be personal and from within. Berger tastefully describes the amount of influence publicity has on America as a consumer-driven society. Publicity, along with all art, plays a huge part in a person’s everyday life. It is constantly around us, influencing one’s decisions, emotions, and thoughts. Art of all shapes and forms, functional or non function, small or large, drive
Besides the past as a claim for complex art impling cultural prominence in societies, the present is a great representation of a society's cultural qualities. The United States’ population’s ability to express themselves has grown the most in recent decades. Specifically in art, one can express themselves however they want, no: restrictions, limitations, or necessary guidelines. This capability to express one’s self is comparable to our cultures recent stressed activism for the freedom to act without criticism. Artist’s role now, is to be as personal, unique, and creative as possible. Our society is going through a change of cultural acceptance for those who feel oppressed. Art is currently about being creative and expressing emotions or ideas through a surface plane medium. However, it always was not this way. Artists and their art world, from century to century, responds to their societies attributes. Because of this, past cultures prominence can be interpreted and represented through their art.
time to visit museums. When public art is funded by the government, the artist’s imagination is
The relationship between art and commerce has always been subject of hot discussion. Many people look at creativity as a vehicle for economic interest, while others view it as pure dedication for personal creative needs. The world as we live in today sees the creative industry, including visual and performing arts, sound recording, book publishing, and movie making, a highly commercialized global enterprise. People constantly buy and sell art products in a highly active market. Although it is difficult to conclude whether art and commerce is perfectly compatible or mutually exclusive, one thing is true, that the relationship between the two has not stayed constant throughout the history of art. From the early Renaissance period to contemporary and modern time, we see art gets intertwined with business more and more. There are multiple well known historical examples demonstrate the dynamic evolution of creative expression, though new system also brought challenges.
Lastly, religions play an important role too by gathering people scattered across the globe under an identical cosmology, thus creating imagined communities (Anderson, 1983). Globalization, by connecting people through the media, also creates such a community: inhabitants of the world share the idea of a global community and an international identity. This is why we could define globalization as the compression of time and space (Harvey, 1983). Communications as well as people can travel at an ever increasing speed, thereby giving the impression that every corner of the world is at hand. The main thesis about globalization argues that it leads to a phenomenon of homogenization. My hypothesis however is that some cultures are so different and so deeply rooted in their environment that they can't simply be erased. They will be modified, influenced but not standardized under one unique model. This will lead to hybrid products, thereby proving the hypothesis of glocalization, introduced by
Commercialization of art is a global trend in the 21st century, which makes the artworks known to the public as everyone is able to see it in auctions, galleries and media. Commercialism in the recent days has an important presence in the 20th century and contemporary Chinese art market, since money is no longer an option while people are buying, selling, collecting and dealing artworks not only in China but also all over the world. In less than twenty-year’s time, the contemporary Chinese art market dramatically grew to an enviable position due to rapid expansion of economy, boasting with high market confidence and a record of continued growth in comparison to other markets in the globe
In order to compare and analyse two-forms of art one must first identify their key similitudes and differences. In this case the comparison of a Visual artist such as Pablo Picasso whose work is broadly referred to under the label of Fine art, against a second visual artist or street artist who in contrast tends to be referred to and labeled as a Criminal or a vandal, such as Banksy this is mainly due to the characteristics and environment in which their artwork is displayed. As it is customary for fine art most of Picasso’s work can be found within a museum or art gallery in the form of an oil painting, this makes such artwork accessible to only certain sectors of the global populous. In contrast, street art as its name describes can be found in the streets of various cities and can be appreciated by anyone who travels trough the vicinity in which such artwork is located, rendering it accessible to a much larger social stratum. However, such practice has been vastly outlawed in various countries forcing street artist to cover their identities which in term separates them further from their audiences.
According to the American Alliance of Museums, community engagement in museums includes the use of this facility as “a center where people gather to meet and converse and an active, visible player in civic life, a safe haven, and a trusted incubator of change” (Long 141). Different museums