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How Did The Scottish Whiskey Affect The Economy

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The renowned and impact of Scottish whiskey is it always an asset today for the Scottish economy relative to new producer countries?
Introduction
After several visits to distilleries and wine tastings, I started asked me about the differences with whiskey from other countries, which made the difference and the renowned Scottish whiskey and of course if it were today always true and how to fix it if it is not the case.
Indeed Scotch Whisky is regarded, rightly, as the product "ambassador" of Scotland, allowing the country to stand in a hyper-competitive global tourism market where every country competes ingenuity to promote itself and attract as many tourists as possible. Indeed, each bottle of Scotch sold worldwide publicity office made for the Scottish territory, showcasing its various terroirs.
We will start with this issue by dealing first …show more content…

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We will then continue on a second part about the Scottish economy and the impact the whiskey on it and the strength of this product meet its foreign competitors.
The last part will be focused on new ways of Scotland to regain the top spot in terms of quality of whiskey and my recommendations for improvements in this market.

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Part 1: Presentation of Scottish whisky
Chapter 1: History of Scottish whisky
Today, whiskey ranks as the most popular spirits in the world. It became a familiar product, known even in the remotest areas of the planet. Its origin dates back to the tenth century and is the product of the Arab alchemists that would have discovered at that time the alcohol distillation process to create cosmetics and other fragrances. However, Arab did not consume the alcohol and its use as a drink was popularized in Europe by the Moors. Thus, in the twelfth century people began to distil spirits from grapes, grains, fruits or vegetables. The first "aqua vitae" (water of life) produced from fermented

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