How Do Jelly Belly Target Customers

Satisfactory Essays
In order to make the product available to target customers there few things that Jelly Belly could do. First, Jelly Belly can increase its sale place, like convenient shops. Most likely, customers can buy the candy in Toysrus or in the big super market, but as the major customers of Jelly Belly is teenagers these may not be a good selling place. So Jelly Belly can sell their in the convenient shops, for example, 7-11 and circle K. Teenagers usually go to these places to buy candies, therefore, when Jelly Belly is available in the shops, they may increase the frequency to buy it while it is highly accessible. Second, Jelly Belly needs to sure its quantity supply. It is because when Jelly Belly held special event, some of the flavors usually
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