Intangible Assets as a Source of Competitive Advantage

in an enterprise, and what makes Cogeco so unique is its blend of tangible and intangible goods

This paper was prepared for Essentials of Management, Module 2 Homework Assignment taught by Dr. Justin Barclay.

In addition, three practices to improve on the selected organizational current performance based on the suggested Best Practices for Managers-Coaches, as well as why these practice will optimize performance. In addition, this assignment will construct five best practices that will maximize team-based performance within the selected organization and the primary manner in which each practice aligns with the organizations overall goals and

* We are doing this assignment for completing the principals of management courses in the BBA department.

Human capital, structural capital, and relational capital are valuable elements of Intellectual Capital, nonetheless, we primarily focus on improving the innovation process and the intangible assets. Our knowledge capabilities are essential success utilities that propel the collaboration and motivation among employees. In concordance to the OKCA article, intellectual capital is especially needed for innovative technology enterprises, which is relevant since the organization itself is a segment of a larger enterprise network renown as the Pasco Enterprise Network or the Pasco Economic Development Council. Our intellectual capital audit further helps track and trace the records and strategy execution that are interconnected to (1) patents, (2)

Moreover, Carr asserts that IT has lost its strategic value. He argues that IT is no longer strategic because it has stopped to be scarce goods. In addition, he mentions that profit margins on IT related innovations will disappear. This argument is based on capital intensive goods such as railroads and steam engines. I disagree with this statement. IT should not be compared to such goods. The marginal cost of IT products does not increase with greater scale. Thus, any business that can decrease marginal cost by installing IT can make IT investments profits large and gain improved strategic value.

- your final product. Whether it 's a commodity or service, you 've got to be very apparent on what you are producing. New technology can ameliorate that for you, so you 've got to be persistently aware about how emerging trends can affect the benefits you deliver.

Age, entrepreneurial activities and actions undertaken by INVs have all been mooted by various authors to bring about competitive advantage. However, according to Zahra, what matters is how these firms compete when they enter the market. Furthermore, companies who choose to see things differently are able to create superior value from their business in relation to their competitors. Basically, these INVs identify hidden opportunities in the international markets and they usually tap new potentials identified with new methods. Again, significant value can be tapped from within an organization if the founders are able look inwards and innovate. This might be in the form of a new product totally different from those in the market or by changing the internal processes that creates old products thereby making them more efficient. In this case, the organizational form might be the factor conferring competitive advantage.

Weber (1958) showed how this exact materialistic, individualist ethic was used to develop effectiveness, productivity, wealth formation, and self-interest. Weber’s challenge with most important contemporary management scholars, was to develop a new approach to management and organization grounded in the teachings of new prophets. The worth of such professionals for the organisation will depend on the accumulation of knowledge and understanding that has generated skills, necessary for the work in an organisation.

America isn 't just recognized as one of the wealthiest country in the world but also a country that a lot of people look up to. Therefore it is obligated to keep up with the exceptional reputation by taking care of the citizens of United States through providing free adequate health care to its people. Health is the most valuable asset of all. A lot of Americans today are suffering from illnesses that can be easily treated yet they are unable to get a treatment because it is too expensive for them. Due to this reason, a lot of people tend to avoid going for check-ups or even hide their illnesses because they are afraid of the high cost that might lead them into heavy debt or bankruptcy. In addition, if every citizen has an access to free health care, they are likely to be more productive with their lifestyles which doesn 't just equal to an improved society but also an improved country! The government should take a step toward changing the expensive health care system by formulating a path in which the citizens are provided with a high quality, free health care because it 's not affordable, it will improve the experience of care and promote a healthy nation.

The pace at which hardware, software and networks are developing allows considerable growth and value creation. The digitalisation of existing assets and the creation of new kinds of intangible assets are accompanied by an unprecedented diffusion of knowledge and increasing interconnectedness. The rapid technological progress which characterizes the digital economy has also led to emerging trends and new ways of ‘doing

John C. Maxwell of the Philippine Daily Inquirer suggests that there are three C’s that develop a competitive advantage. Competition is the first one which consists of a business opponents and the market share to compete against for the best product and service with a lower cost. Next are the challenges. These challenges include economic handicaps that a business can face such as scarce resources. Naturally people fear change. With change, leadership needs to move people to leave a burning building and move in the right direction in which the company needs to. It can be uncomfortable for some, but critical to advance beyond their competitors. The third is connectivity that companies must be in tune with. “Within an organization, even a small one, work teams can become isolated from one another. When that happens,

Intangible resources are largely invisible, but over time become more important to the firm than tangible assets because they can be a main source for a competitive advantage.

In today’s highly competitive business environment, leadership usually has some level of appreciation for the situational use of various organizational models designed to maximize productivity and profit; hopefully without sacrificing established corporate values and ethics. Like many of today’s organizational leaders, John

Co-operating heartily with the employees through establishing teamwork in accordance with the principles which have been