Marketing Plan

Who would have ever thought a small amount of rice with raw fish on top of it would become so popular across the world? Sushi’s fame jumped an ocean across and became popular in the USA. Many factors contributed to its popularization and has helped make its place in the American cuisine. As time passed by, the simple creations of sushi evolved to complicated combinations and eye catching presentations today. This change was welcomed because it gave a new perspective of the dish, giving it a new face.

Advertising is mass communication an advertiser pays for in order to convince a certain segment of the public to adopt ideas or take actions of benefit to the advertiser ("The History of Advertising").

Most of the challenges of Go Sushi arose from franchisee issues including taking on franchisees that did not have the skills to run the businesses, being to generous/lenient with franchisees and taking on franchisees that did not have sufficient capital. This

The future economy of the Sushi game lies in the borders of China and India. The growth possibilities are huge. The major challenges needed to overcome are infrastructure and simple refrigeration. Some Sushi restaurants have penetrated the walls of the two most populated countries in the world. However they were unsuccessful the growth possibilities will

Fuji Japanese Restaurants: The Company dominates the Thai Japanese restaurant market with delicious, nutritious Japanese food. All items are reasonably priced and certain to please Thai taste. Today Fuji Group owns and operates one of Thailand’s largest health restaurant chains with 90 branches across the country.

Meals are customized exactly to your liking. Start by choosing a protein (chicken, been, port, tofu, etc.), then decide on a style, such as teriyaki, coconut curry, sweet and sour, or Mongolian. Add-ons like spring rolls, pork egg rolls, and shrimp wonton soup round out the meal, leaving you satiated until dinner. Customers can also enjoy sushi at Wok Town after 5 p.m.

If you are craving for Japanese food then head straight to Sushi Dépanneur, a counter-restaurant that offers its customers a wide variety of fresh Sushi dishes at affordable prices. The eatery was set up with the desire to offer the locals of Montreal with a variety of authentic Japanese dishes. On the food menu they have fish dishes like Sashimi, Hosomakis, Maki, Nigiri and other traditional styles of Sushi dishes. Besides their fish dishes try their fried rice pizza with toppings which is very popular. Meals can be accompanied with fresh juices and

‘Sahni’ is a small business located in Glenferrie road amongst a small strip of small businesses, Sahni offers a wide variety and food and drinks. Sahni core message is provide the community with high quality food and deliver high customer service. The competitive advantages that Sahni offers are firstly, ‘All you can eat’ Wednesday buffet in which any you can eat only for $ 17.50 each person. Booking can also be made by phone and email. Secondly, there is ’ value added pack ‘offer in which you can get 1 vegetable dish, 2 Meat dish, 1Naan/ roti, 1Raita,2 Pcs samosa and rice in $44.50 only for take away and delivery.

The Bamboo Japanese Steakhouse is a locally owned sushi and hibachi restaurant located in Mobile, Alabama. There are currently two locations with a third location nearing completion. The restaurant located on Cody Road has a deck that overlooks a lake and the interior has a Japanese inspired design. The second restaurant is located in the Yester Oaks shopping center on Airport Boulevard. The interior of the building has vintage advertisements, posters, and pictures. The decorations are from the last restaurant that was in this location, which was American Café. The most important expectations I had upon arriving were excellent service, food quality and price.

The sushi served traditionally are usually with fewer sauce than those that are American style sushi, also in the beginning sushi was made with fresh fish and without any sign of fried food. So it gives out a fresh and cool taste, which somehow doesn’t fit with the American taste. So usually when going out to buy sushi you see how many are sauced deeply or with fried food in the sushi.

Advertising is an effective tool of communication used by marketers to deliver and communicate advertisers message and their product benefits to well defined target audiences. The message is generally communicated through the mass media which are the television, radio, Outdoor, newspapers (Print) and internet the

My girlfriend and I visited Sushi Haru on a Thursday evening. Like most restaurants on 4th street, the exterior of the restaurant was quaint and quiet- so quiet that we briefly worried that it may have been closed, as there was little lighting outside. That concern quickly disappeared when we opened the door; the interior is warm and inviting. The small, intimate dining room with wood-paneled walls accented by various red, white, and

We walk past Old Navy. Then we pass Panera Bread. After a very short journey in the blue summer sky, we see an overhead sign that read: “Hong Kong Sushi”

Bistro "Kobe" Sushi has been a long standing favorite for patrons in the Edmonton area that desire a consistently pleasant experience. From the fresh and attractive presentations to the top-notch service, this is the best way to enjoy sushi and other Japanese cuisine. A few popular favorites are the seaweed udon, tataki, Alaskan roll, spicy tuna, Mexican roll and avocado roll. Each is artfully prepared and served on beautiful plates to ensure a feast for the eyes. Bistro "Kobe" Sushi offers more than sushi and sashimi - try the edamame or gyoza, for example.

Masamoto Sushi & Asian Grill is a local restaurant which focuses on offering fresh, affordable, healthy and unique Asian cuisine for the suburban food enthusiasts. It is conveniently located on Route 202 in the Keystone Plaza shopping center within the suburb of Chadds Ford, PA. It was founded in the fall of 2007 by executive chef / owner Johnny Cai. Masamoto's offer dishes from multiple Asian styles including Japanese, Chinese, and Thai as well as exceptional sushi creations. To help promote an upscale dining experience, earth tone colors throughout the dining room create a gentle, flowing ambiance for their customers. Their friendly,