Marketing Plan

Sushilicious is preparing to embark on a new media marketing strategy. The owner, Daniel Woo, has listed several social media websites that will be the backbone of marketing. Also, Woo enlisted the thought of reaching every household in Irvine, Texas by sending out flyers. Both ideas appear to fall in the category of short-term planning, and no long-term solutions have been provided. Yes, Sushilicious has thousands of online fans and followers, nonetheless, trends such as social media are not predictable. Those numbers are subject to drop the moment consumers are pitched a new way to communicate that deems Woo’s chosen marketing method antiquated. As for the flyers, the cost is only 9 cents per piece. The population of Irvine is approximately

The sushi served traditionally are usually with fewer sauce than those that are American style sushi, also in the beginning sushi was made with fresh fish and without any sign of fried food. So it gives out a fresh and cool taste, which somehow doesn’t fit with the American taste. So usually when going out to buy sushi you see how many are sauced deeply or with fried food in the sushi.

If you are craving for Japanese food then head straight to Sushi Dépanneur, a counter-restaurant that offers its customers a wide variety of fresh Sushi dishes at affordable prices. The eatery was set up with the desire to offer the locals of Montreal with a variety of authentic Japanese dishes. On the food menu they have fish dishes like Sashimi, Hosomakis, Maki, Nigiri and other traditional styles of Sushi dishes. Besides their fish dishes try their fried rice pizza with toppings which is very popular. Meals can be accompanied with fresh juices and

Who would have ever thought a small amount of rice with raw fish on top of it would become so popular across the world? Sushi’s fame jumped an ocean across and became popular in the USA. Many factors contributed to its popularization and has helped make its place in the American cuisine. As time passed by, the simple creations of sushi evolved to complicated combinations and eye catching presentations today. This change was welcomed because it gave a new perspective of the dish, giving it a new face.

‘Sahni’ is a small business located in Glenferrie road amongst a small strip of small businesses, Sahni offers a wide variety and food and drinks. Sahni core message is provide the community with high quality food and deliver high customer service. The competitive advantages that Sahni offers are firstly, ‘All you can eat’ Wednesday buffet in which any you can eat only for $ 17.50 each person. Booking can also be made by phone and email. Secondly, there is ’ value added pack ‘offer in which you can get 1 vegetable dish, 2 Meat dish, 1Naan/ roti, 1Raita,2 Pcs samosa and rice in $44.50 only for take away and delivery.

The Bamboo Japanese Steakhouse is a locally owned sushi and hibachi restaurant located in Mobile, Alabama. There are currently two locations with a third location nearing completion. The restaurant located on Cody Road has a deck that overlooks a lake and the interior has a Japanese inspired design. The second restaurant is located in the Yester Oaks shopping center on Airport Boulevard. The interior of the building has vintage advertisements, posters, and pictures. The decorations are from the last restaurant that was in this location, which was American Café. The most important expectations I had upon arriving were excellent service, food quality and price.

Most of the challenges of Go Sushi arose from franchisee issues including taking on franchisees that did not have the skills to run the businesses, being to generous/lenient with franchisees and taking on franchisees that did not have sufficient capital. This

My girlfriend and I visited Sushi Haru on a Thursday evening. Like most restaurants on 4th street, the exterior of the restaurant was quaint and quiet- so quiet that we briefly worried that it may have been closed, as there was little lighting outside. That concern quickly disappeared when we opened the door; the interior is warm and inviting. The small, intimate dining room with wood-paneled walls accented by various red, white, and

The future economy of the Sushi game lies in the borders of China and India. The growth possibilities are huge. The major challenges needed to overcome are infrastructure and simple refrigeration. Some Sushi restaurants have penetrated the walls of the two most populated countries in the world. However they were unsuccessful the growth possibilities will

Bistro "Kobe" Sushi has been a long standing favorite for patrons in the Edmonton area that desire a consistently pleasant experience. From the fresh and attractive presentations to the top-notch service, this is the best way to enjoy sushi and other Japanese cuisine. A few popular favorites are the seaweed udon, tataki, Alaskan roll, spicy tuna, Mexican roll and avocado roll. Each is artfully prepared and served on beautiful plates to ensure a feast for the eyes. Bistro "Kobe" Sushi offers more than sushi and sashimi - try the edamame or gyoza, for example.

Meals are customized exactly to your liking. Start by choosing a protein (chicken, been, port, tofu, etc.), then decide on a style, such as teriyaki, coconut curry, sweet and sour, or Mongolian. Add-ons like spring rolls, pork egg rolls, and shrimp wonton soup round out the meal, leaving you satiated until dinner. Customers can also enjoy sushi at Wok Town after 5 p.m.

Masamoto Sushi & Asian Grill is a local restaurant which focuses on offering fresh, affordable, healthy and unique Asian cuisine for the suburban food enthusiasts. It is conveniently located on Route 202 in the Keystone Plaza shopping center within the suburb of Chadds Ford, PA. It was founded in the fall of 2007 by executive chef / owner Johnny Cai. Masamoto's offer dishes from multiple Asian styles including Japanese, Chinese, and Thai as well as exceptional sushi creations. To help promote an upscale dining experience, earth tone colors throughout the dining room create a gentle, flowing ambiance for their customers. Their friendly,

The background given provides us with an idea of the definition of advertising, its purpose and goals, its different cycles

Chopstix Chinese Restaurant is a family-owned company founded in the early 1990’s in response to the changing social trends in Kenya. As the average customer was now becoming more sophisticated in their tastes, Chopstix, in turn, introduced a sophisticated variety of Cantonese cuisine for all customer demographics. The restaurant’s excellent location between the city centre and affluent residential suburbs, together with efficient

Little Tsukiji is a Japanese restaurant serving sushi, sashimi and teppanyaki. Japanese food is very much popular in Singapore. In Singapore, it is very common for office workers to eat out for lunch. “As of 2001, there are more than a hundred Japanese restaurants in Singapore, of which about one-third are sushi restaurants. The rest include family restaurants, izakaya, teppanyaki, ramen and fast food restaurants. And in many Japanese restaurants, sushi and/or sashimi is a must on the menu.” (Ng, 2001, Pages 8 – 9) Therefore, the choice of a restaurant specialising in teppanyaki, as it is not as common in Singapore and there is a lot of opportunity to make a mark with differentiation in products.