NFL Breast Cancer Awareness If many of you haven't noticed, NFL players and teams have been accessorizing in a variety of pink apparel this month and it’s not just coincidental. Three years ago the NFL teamed up with The Susan G. Komen Foundation, in a campaign that runs every October to raise Breast Cancer Awareness and encourage women 40 years and older to get their annual screenings. Of the 120 million Americans who watch football each week, about 40 million are women, making this an effective messenger of cancer awareness by the amount of viewers (Pucchronicle.com). Each year NFL partners up with sporting brands including Nike, Reebok, Adidas, Gatorade, Wilson, Under Armour, Cutters Gloves, McArthur Towel and Sports and …show more content…
On the NFL Pink website you can download a PDF with ideas and suggestions on how teams in the community can get involved with this campaign by designating one game in October to Breast Cancer Awareness. They suggest you wear pink gear and name the game in honor of someone from the school or community who has successfully fought, or been lost to Cancer (nfl.com). This campaign, called “A Crucial Catch” also suggests adding $1-$2 on admission to be donated towards Cancer research, along with facts, key elements to include, and other awareness-building activities (nfl.com). EA Sports also joins up with NFL in their Breast Cancer Awareness Campaign. The most popular NFL football video game franchise of all time, Madden NFL Football also promotes breast cancer awareness during October by injecting the same pink apparel fans see their favorite players wear on Sunday into the video games that gamers are playing. While the game does a great job of raising awareness through normal game play modes and online play, it does an even better job of raising money by selling in game Breast Cancer Awareness packs in the game’s Ultimate Team mode. The Ultimate team mode is a game mode where players use in game tokens and real money to buy trading card packs which translate to players on their teams in the game. Tom Lische, Producer of the Madden Ultimate Team mode of the game for EA said in
While 70% of the NFL players having African-American descent, there’s a difference between journalist and sports reporters, with 80% of the radio and TV broadcasters being White and 9% being Black. These articles, The Experience of Media and Race in the National Football League – An Existential Phenomenological Study (Fisher 2008), Depicting the Quarterback in Black and White: A Content Analysis of College and Professional Football Broadcast Commentary (Billings 2004), and Race and ethnicity in U.S. sports media (Davis & Harris 1998) examined the connections between Black NFL players and experienced media reporters. The data was recorded and studied, and main themes were acknowledged. The athletes report themes of: (1) the players’ view of how media coverage affects the NFL players, (2) the players’ perceptions of media personnel, and (3) the athletes’ perception of black quarterbacks. The study of the experienced media reporters’ meetings uncovers three major themes: (1) perceptions of how the media cover the NFL, (2) interrelationships with NFL players, and (3) playing quarterback in the NFL.
Players cannot return to the game or cannot return to practice until they have been cleared from the team doctor as well as a neurologist
Even though football players are aware of the dangers the game can bring upon them, they take part despite it. The passion, the joy it creates; for professionals it’s also the devoted fans and compensation they receive is what keeps the players motivated. Today players are much bigger, faster, smarter, bigger, better. The game is more physical. The sport has never been so competitive. The popularity has reached new peaks, as much that the NFL has thoughts of moving a team to London, England. Additionally, Super Bowl XLVII (47) was one of the most watched television events of all time; an astonishing 108.4 million viewers (The Associated Press). Fans worship their teams and love to see big hits. Football is a contact sport; injuries are no
Women in professional sports fits into the Sex and Power: Global Gender Inequality class because many female athletes have experienced the inequalities in a professional sports setting. Female athletes are being put down by gender inequalities, causing less females participating in athletic programs. Women athletes are being paid less than their male counterparts. Along with being paid less, female and males are receiving unequal benefits in the form of scholarship, media coverage, transportation, and stadium conditions. The professional sport’s world is filled with the obsession of body image and sexuality. Through this obsession, female athletes have been abused from the people they trust the most. There is an increasing inequality in women’s professional sports in the form of pay, sexuality, and abuse.
Player safety has been an issue for the National Football League since the start of the league, but has taken on a greater importance in recent years. Now, when a player is injured after a play, he must sit out for at least one play to allow the team’s trainer to assess his injury and make sure he is fit to return to play. Many say the NFL is very invested in player safety, and the protocols recently introduced have drastically changed the way athletes are assessed and eventually released to return to the field. These changes were necessary in order to protect players from serious injury and long-term health issues. There are many possible reasons the NFL has increased its emphasis on player safety, including, many people are disturbed by the violence of the game, fewer kids are playing football at the youth and high school levels, league sponsors are worried about bad publicity, and there are lawsuits against the NFL dealing with the long-term effects of brain damage. These reasons make many ponder, “Does the NFL really care about player safety, or are they just saving themselves from bad public relations, and the detrimental economic effects that may result from them?”
However, in 2013, the NFL and the NFLPA entered a dispute on how to allocate the $100 million. The NFLPA vetted several research proposals and invited the NFL to participate in the entire process, so they believed the NFL would comply with the research proposal they selected. The NFLPA decided to allocate the funds towards a 10 year Harvard initiative that would examine at least 1,000 retired players to use as long-term subjects on a wide range of health issues. The project aimed to discover approaches to diagnosing, treating and preventing injuries and in both active and retired players. However, the “joint contribution” would not pan out as the NFL refused to sign off on the grant. The two sides would eventually agree to allocate their $50 million funding towards separately selected medical research. The NFL has allocated most of its medical research funds to entities such as the National Institute of Health, the U.S. military and private companies. Examining the allocation of medical research funds from the NFL and examining how the NFL refused to allocate money towards the Harvard initiative, suggests the NFL is steering away from research specifically from the link between football and CTE. Although, the NFL is now addressing brain trauma as a health hazard for players and are trying to diagnose and mitigate the impact of brain injuries, the NFL is also not addressing the link between CTE and playing football, perhaps because the
Cancer. It is a scary word. People who struggle with cancer have had very difficult times. Not everyone survives, which is really life-changing because you would think, “Oh, the doctors will figure out a way to get rid of this cancer somehow.” But not always do they find a cure for your type of cancer. I want to create a color run for cancer survivors who have been through so much to be cancer free. This will be a color run to remember.
This movement was focused on the health and wellness of young fans by encouraging them to be active for at least 60 minutes a day (NFL). When this campaign was first launched it was a community service event with the New Orleans Saints. Eventually big names such as Tom Brady, Tony Romo, Reggie Bush and other NFL plays got involved in the NFL Play 60 campaign. Also Eli Manning participated as the national spokesman for the “What Moves U” an in-school component of Play 60. The NFL currently has 36 teams and back when they first launched NFL Play 60, “more than 25 teams helped build Youth Fitness Zone in their communities today, providing new places for local kids to be active (NFL). In addition, they created NFLRUSH.com that allowed fans to track their physical activity. This website also let kids set goals and get tips from NFL
Every fall a majority of Americans count down the days to the start of every NFL season. It is the time of the year when people look forward to traveling to their favorite team’s stadium, or powering up the big screen to watch the game. The NFL provides an outlet every Sunday for people to relax and enjoy exciting entertainment. Everyone looks forward. So many people have invested themselves into their favorite team by purchasing season tickets, sporting countless items of team gear, devoting many hours to fantasy football, and gambling. It is no secret the level of impact that the NFL has on so many people of all ages and genders. The NFL does a great job marketing their product
It's football season, grab your shirt and support your team. Another blind strategy by the NFL to undefined the cost of football. In an interview between Steve Almond “The Church Of The Gridiron: Steve Almond On How He Lost His Faith In Football,” by David Cook. Almond was born in Palo Alto, California in 1966. But an Oklahoma Raiders fan consuming everything football threw at him for four decades. “Then, in 2014, he did the unthinkable: he stopped. No more games. No more listening to sports talk radio” (Cook). Therefore, becoming a “football fandom's conscientious objector” (Cook ). In addition, David Cook asks: “What role does football play in the U.S. today?” (Cook). Making, Steve Almond's share his opinions. Furthermore, questioning a particular American Value of “openness,” from the article “The Values Americans Live By”, by Robert Kohls. Unveiling the truth about the untold cost of former football players that the NFL reflects.
The teams of the NFL established the NFLP or National Football League Properties to “develop, license, and market” the teams' intellectual property in 1963. The organization allowed a certain amount of nonexclusive licenses to a variety of licensees. American Needle was one of the licensees. They made a variety of headwear that displayed the various NFL team logos. The licensing agreement lasted until 2000. The NFL teams sanctioned the NFLP to give Reebok an exclusive license for headwear. With this decision, the NFLP did not renew American Needle’s license or the licenses of any other headwear vendors.
But Russell wilson isn't all about football he also started the Why not you foundation which helps kids with cancer, diabetes and world hunger
Since the NFL has developed a strategic alliance with Reebok, they have released nothing but good quality jerseys and products over the years. Because of the great quality jerseys the NFL has now, it makes it hard for counterfeiters to duplicate them exactly like the official jerseys and with the more technology increases it will make it harder for them to come close to the original jerseys. There are NFL players that have shoe deals with Nike and Under Armour, how do you they able to wear other brands if Reebok is responsible for their shoes?
Breast Cancer has seemed to be popularized in the more recent years by society. We have seen trends evolve from trying to bring attention to this deadly cancer. When we see the color pink we automatically associate it to the popular movement trying to bring awareness to this cancer; heck we even have a whole month dedicated to it. But is this enough? Does professional sports teams wearing pink arm bands and catchy shirts saying “save the tatas” really motivate women to be aware of the symptoms that come along with breast cancer. Instead of being overexposed to the commercialized support of breast cancer I believe women should be educated on how to identify the symptoms of breast cancer. In first my public service announcement, a poster that
There are many companies in the sports apparel, footwear and accessories industry, such as Nike, Adidas, Puma,