Nestle Tries for an All-for-One Global Strategy

Nestle, an international recognized multinational corporation is the world’s leading nutrition, Health and Wellness Company. Nestlé’s mission of “Good Food, Good Life” aims at providing customers with the finest quality of nutritional choices within a wide range of food and beverage classifications (NESTLÉ - Vassos Eliades. (n.d.). Retrieved from http://www.vassoseliades.com/consumer-goods/nestle.html, para. 1). The merger in 1905 between Nestle and the Anglo-Swiss Milk Company created the Nestle we know today. Nestle is one of the world’s largest suppliers of food and nutritional products operating with 461 factories in 83 countries, with 328,000 employees worldwide (Fries, Lorin, Goldberg, Ray, 2012. Nestle: Agricultural Material

Referring to the message from the chairman of Nestle towards their shareholders, one of the corporate strategy implemented in Nestle according to the annual report of 2013 is to Creating Shared Value (CSV). CSV is not only a principle for guidance but also the core of Nestle and the keyword for the founder to successfully developed Nestle into a well known company. CSV is the major approach for the Company to take the business as a whole. They not only focus on the nutrition but also water, environment and rural development. This clearly explained that Nestle also managing their commitment towards the environment, economic and social.In Nestle, the company subscribed in CSV not only focus on the social responsibility and development but also focusing in how to create a long-term value towards their shareholders by creating

Nestlé tries to enter emerging markets and make the difference against his competitors by building on the

Nestlé is the oldest and largest of multinational food manufacturer that focuses on nutrition, health, and wellness (MBA Knowledge base, n.d.). The company was founded in Switzerland in 1866 by Heinrich Nestlé, who established Nestlé to distribute “milk food” for babies who were unable to breastfeed (MBA Knowledge base, n.d.). The company was establishing its first foreign offices in London in 1868 (MBA Knowledge base, n.d.). The company merged with the Anglo Swiss Condensed Milk, thereby expand their product line to include both condensed milk and infant formulas in 1905(MBA Knowledge base, n.d.). Nestlé began in Malaysia in 1912 as Anglo-Swiss Condensed Milk Company in Penang and later, growth and expansion made a move to Kuala Lumpur necessary

Here are some the common challenges which all the organizations face around the world and Nestle Bangladesh Ltd is also facing all of these challenges more or less.

Nestlé, a Swiss giant worldwide food company, which has scandals about their food, milk, production and the like. Recently, according to Bloomberg by Edvard Pettersson and Robert Burnson, on 27 August 2015, Nestlé was sued for a branch company, Fancy Feast, which sells cat food used slave labor and human trafficking for catching fish in Thailand to produce their pet food. However, Nestlé did not admit that they used slave labor for their supply chain. This course of action made some of their customers sued a lawsuit and started saying that they would stop consuming their pet food because Nestlé was making their consumers supporting the violation of human rights. In fact, most of the slave labors in Thailand were men and boys, and many of them were trafficking from their neighbors, Cambodia and Myanmar. They were badly treated. They had long working hours (more than 20 hours a day) with little or no pay. If their employers were not happy with them, they would be beaten to death (Yahoo News). From the DailyMail.com, Jennifer Newton For Mailonline reported that on 23 November 2015, Nestlé had admitted that their pet food which contains seafood were supplied from Thailand who uses slave labor. In addition, Nestlé announced that they would have a detail report and solution in 2016. Also, they committed to have stronger urge on training on the boat owners and all the suppliers about human rights and would be monitored by outside auditor to keep their promise on going. This paper

Our group found out that the nestle company have use McClelland theory examined three learned needs to motivation employee. McClelland theory includes three part of need, first is need for achievement for the employee to establish challenging goals to improve employee skills and techniques and take responsibility. Second is need for affiliation to desire to seek approval, conform to others wishes and avoid conflict to maintain relationship. Third is need for power to desire to

Nestlé was founded in 1866 by Henri Nestlé and today is the world’s biggest food and Beverage Company. ( http://www.scribd.com/doc/21544545/Introduction-Nestle-Was-Founded-in-1866-by-Henri-Nestle-And#scribd). At the same year the Anglo-Swiss condensed Milk Company which launched Europe’s first condensed milk was formed. 1 billion of Nestlé products are sold around worldwide. The company operates in over 197 countries and employs almost 340000 people. (http://www.nestle.com/media/newsandfeatures/nestle-150-years) which indicates the company’s success in managing the employees with different culture and the effectiveness of staffing. In 1933 US market of Nestlé effected the depression due to growth of innovation strategies by rivals. Due to depression Nestlé Decentralized decision making to make changes to the company.(http:// www.referenceforbusiness.com/history/Mi-Nu/Nestle-S-A.html.) Here the

Nestlé can transformation its manufacturing by following three stage methods. It will help Nestlé achieve operational efficiency and hence above targets.

Nestlé is decentralized and is organized in a matrix structure. Branches of the organization are given a relatively high degree of autonomy in running daily operations, while major strategy decisions are made at headquarters. The company operates six segments: Zone Europe; Zone Americas; Zone Asia, Oceania, and Africa; Nestlé Waters, Nestlé Nutrition, and Other. The responsibility for making operational decisions are left to local divisions of the company. Nestlé has a board of directors and a chief executive. Nestlé’s management is divided into three levels – top-level, mid-level, and lower-level.

Nestlé began with the merger, in 1905, of two rival milk companies, the Anglo-Swiss Condensed Milk Company (established 1866) and Société Farine Lactée, (established 1867) by Henri Nestlé (Nestle, 2015). Headquartered in Vevey, Switzerland, the new company’s growth was precipitous; mergers, global expansion and new products energised its progress. Within a few years of the start of the 20th Century it had manufacturing plants or warehousing facilities in several countries, including the United States, the UK, Australia, Singapore, Hong Kong, Bombay and Brazil (Bell and Shelman, 2009).

Nestlé was founded in 1866 by Henri Nestlé and is today the world's biggest food and beverage company. Nestlé employed around 250,000 people from more than 70 countries and have factories or operations in almost every country in the world. The history of Nestlé began in Switzerland in 1867 when Henri Nestlé, the pharmacist, launched his product Farine Lactée Nestlé, a nutritious gruel for children. Henri used his surname, which means “little nest”, in both the company name and the logotype. The nest, which symbolizes security, family and nourishment, still plays a central role in Nestlé’s profile. Since it began over 130 years ago, Nestlé’s success with product innovations and business acquisitions

Nestle is a swiss multinational food and beverages company. Its headquarters is located at vevey, Switzerland. In terms of revenue it is largest food company in world. Nestle produces the portified products such as baby food ,bottled water ,breakfast cereals ,coffee ,tea ,dairy products ,ice cream ,frozen food ,pet foods ,and snacks .Nestle provided 167 billion servings of fortified products .Among them 29 brands of Nestle are getting turnover of $US1.1 billions. Nestle is one of main shareholders of L’OREAL company, the worlds largest cosmetic company.

Although the company concentrates on trying to increase the sales of the struggling products such as "Ying peanut milk" brand in China, while the focus was on the high performing business. Investment for the Frozen foods such big market like the US is another plan which clarified that 90% of household have a microwave and freezer for preserving food for a long time. Meanwhile, an investment focusing on ready-to-drink cold coffee and out of home coffee could another possible way to increase the sales of the Nestle products in China, India, and Africa, a statement by Mr. Schneider.

is a Swiss multinational dietary and wellbeing related shopper products organization headquartered in Vevey, Switzerland. It is the biggest nourishment organization on the planet measured by incomes. Nestlé's items incorporate infant nourishment, filtered water, breakfast oats, espresso, confectionary, dairy items, frozen yogurt, pet sustenance’s and snacks. Nestlé utilize around 330,000 individuals in more than 150 nations and have 461 manufacturing plants or operations in 86 nations. Nestlé deals for 2011 were nearly CHF 83.7 billion. It is one of the primary shareholders of L’Oréal, the world's biggest beautifying agent’s organization. Nestlé history starts in 1866, when the main European consolidated drain industrial facility was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. In Vevey, Switzerland, Nestlé organizer by Henri Nestlé, a German drug specialist, propelled his Farine lactee, a blend of dairy animals' drain, wheat flour and sugar, sparing the life of a neighbour’s youngster. Nourishment has been the foundation of the organization from that point onward. In 1905, The Anglo-Swiss Condensed Milk Company, established by Americans Charles and George Page, converged with Nestlé following a few decades as wild contenders to frame the Nestlé and Anglo-Swiss Milk Company. The organization became essentially amid the First World War and again taking after the Second World War, growing its offerings past its initial dense drain and