3.3 Concept Fan
4. Implication of Assessment
5. Intervention (Recommendation)
1. EXECUTIVE SUMMARY
This report will discuss on the changes that the Golden Dragon Group (GDG), from a successful hotel that caters to niche clienteles and an owner with more than 45 years of experience passing his business over to his son and he tried to change and want to revitalise the chain without sabotaging the whole chain, he is…show more content… It should be understandable that even an outsource company will not be 100% careful or accurate in their work, so, when the outsource company make a mistake or overlook certain details, Wilson would be able to identify it first, and use the right methods to change the situation. This could maybe save more money if it were to be used to compensate the problem.
The team will proceed to discuss and take a look into the details of the problem, and what changes could be done to the GDG instead.
3.1 SWOT Analysis
Another diagnosis that we can develop from the case study is by using the SWOT Analysis. It is a tool used in management and strategy formulation, which helps us identify the following points of an organization.
A scan of the internal and external environment is an important part of the strategic planning process. Environmental factors internal to the firm usually can be classified as strengths (S) or weaknesses (W), and for those external to the firm can be classified as opportunities (O) or threats (T). Such an analysis of the strategic environment is referred to as a SWOT Analysis.
The SWOT analysis provides information that is helpful in matching the firm’s resources and capabilities to the competitive environment in which it operates. As such, it is instrumental in strategy formulation and selection. (QuickMBA n.d.)