Panera Bread Case Study 1. SWOT Analysis Strengths Panera is a company with many strengths. Many of their strengths stem from their positive interactions with their customers. Panera’s first strength is their high level of customer loyalty and satisfaction. They ranked in the highest categories in both compared to their competitors. This is a distinctive competency that they hold, something that they do better than their rivals. Resulting from Panera’s high customer satisfaction is their next
Panera Bread Company is a national bakery-cafe with 1,504 locations across the US and Canada. This case study provides information regarding the past performance, current analysis, stock valuation, market evaluation, and industry comparison. In this analysis and case study, we hope you, the reader, will gain usable insight on Panera Bread and its value. We will give a recommendation to our readers according to our given information. Panera Bread is a chain of bakery-cafe quick service restaurants
Panera Bread PART A: INTRODUCTION: Company/Industry: Louis Kane and Ron Shaich founded a bakery-café called Au Bon Pain Company Inc. in 1981. The company grew and prospered through the 1980’s and 90’s. In 1993 the company purchased Saint Louis Bread Company which had 20 locations. Between 1993 and 1997 the company expanded with an additional 100+ Saint Louis Bread bakery-cafes opening throughout the States. In 1997 the company also changed the name of all Saint Louis Bread locations outside
Case Study Panera Bread Synopsis Panera Bread is a casual made-to-order fast food restaurant that offers specialty breads, sandwiches, tossed salads and soups. Established in 1981, with 1,562 company owned and franchised locations, Panera Bread has moved into the forefront of the restaurant business, and has strategically penetrated the market while acquiring a robust amount of loyal customers. Most of the restaurants offer the choice of indoor and outdoor dining. A fireplace inside the restaurant
Case Study of the Panera Bread Company Lawrence Technological University Author Note This paper was prepared by Bruce S. Silver for Marketing Management 6013, taught by David Gregorich, MBA, Ed.D. Abstract The purpose of this paper is to study the Panera Bread Company, and do a case analysis based upon the reading’s from the book Marketing Management: Knowledge And Skills, Eleventh Edition by Donnelly, and Peter (2013), and The 5 C’s and Strategic Marketing Basics (2013)
Penera Bread Company Case study Analysis Company’s Background The Panera Bread company was started in 1981 as Au Bon Pain Co., Inc. Established by Louis Kane, and Ron Shaich, the organization thrived along the east shore of the United States and universally all through the 1990s and turned into the predominant administrator inside the pastry shop bistro classification. Units were opened in the mall, shopping centres, and airport throughout the 1980s and 1990s. In 1993, Au Bon Pain Co., Inc. bought
In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic, fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997, average unit volumes at the
Panera Bread Tiana I. Davis Chattahoochee Technical College Shauna Maher November 10, 2017 Panera Bread Panera Bread was inherited in 1981 as Au Bon Pain Co., Inc. established by Louis Kane and Ron Shaich, the company thrived along the east coast in the United States and internationally from the 1980s to the 1990s and became more influential within the bakery-café chains. However, in 1993 Au Bon Pain Co., Inc. acquired Saint Louis Bread company which was a chain of 20 bakery-cafes located
Panera Bread Company is operating in 'Fast casual ' restaurant category with a defined mission of providing the best and differentiated customer experience. Panera bread has its roots from 1976 with Au Bon Pain which was then sold to Louis Kane. Further transitions included its merger with cookie store to form Au Bon Pain Co. Inc led by Kane and Shaich. Due to growth limitation, the business expanded to serve more customers from suburban categories that included the acquisition of Saint Louis Bread
company from where it started making high end profits. Panera strongly believes in serving food as it should be. The mission is to serve customer qualify food they can feel good about eating at price they can feel good about as well. In the beginning Panera set out with one goal to bake fresh bread for its customer’s every day. This means no artificial preservatives or shortcuts, just wholesome, great tasting food fresh from our kitchens. At Panera every day is an opportunity to improve the company