Plain Folks Commercial

Personally, I think the Oxi Clean Commercial is effective. Not only are they just selling a stain remover, but a way to make me feel confident in getting that coffee stain out of my white T-shirt. It makes me feel like it can “get the tough stains out.” The tone of the commercial is Dramatic, because of things they say in the commercial, like “Don’t just get it clean, get it OxiClean.”, and “It gets the tough stains out.” Another tone of this commercial is how it shows excitement, with material like “Makes your whites whiter, makes your brights brighter.” By the end of the commercial, I, the child of the customer, feels like I can trust this brand to get even my toughest stains out, and trust me there’s a lot.

A commercial designed by the duo Rhett McLaughlin and Link Neal was published in April 2009. The commercial featured a furniture store located in North Carolina called The Red House. Following the first week of its publication the commercial became a sensation, drawing in viral recognition from million of people due to its satire and comical way of conveying the intended message.

A strong healthy dog is pulling a wagon of a pretty bag of dog food that looks healthy and tasty. The dog food sets perfect and looks great in the wagon. The little puppy is pulling this big wagon of dog food up a steep winding road, to show his strength from eating Beneful dog food. The wagon with the dog food in it says “Incerdibites Bring out the incredible in your small dog. The advertisers attended audience is anyone who owns a small dog. The ad also says “it’s not the size of your tail it’s how you wag it. That statement is saying even though it’s a small puppy. It’s how they wag it by being happy if they eat the right dog food. This ad uses a lot of detail and color, which really makes it stand out. They use a very pretty back

I chose the NutriGrain commercial. In this advertisement, a business woman is presented two options to eat. She can either choose a NutriGrain bar, or a doughnut. The screen then splits vertically in two to compare how her day progressed based on what she decided to eat at the beginning at the commercial. On the left side of the screen, the woman chooses to eat the doughnut. On the right, she eats the NutriGrain bar. As the woman’s day progresses, the split screen serves to show the woman who ate the NutriGrain bar makes healthier choices than the version of her who ate the doughnut. As the commercial continues, a woman is voicing over the commercial, saying “one good decision, can lead to another”. At the end of the commercial, the viewer is reminded of the ingredients in the bar that make it healthy and that eating a NutriGrain bar can “make you feel better all day”.

American culture has become littered with commercials the past few decades. It does not matter if you are watching television or reading a magazine, you are bound to come across some advertisement promoting a product that you supposedly need to make life easier. James Twitchell even goes on to say that “The culture we live in is carried on the back of advertising” (Twitchell). Some commercials try to woo you in with sappy songs and sad images, while others take a path that will create good feelings and laughter that will leave you thinking about their product all day. Fathead, a company that sells huge life-like posters of athletes and other popular figures, takes the latter approach to selling their product. Their new “Clay Matthews,

"Give Extra, get extra. A piece of long lasting Extra is a simple pleasure that helps make real connections special(Wrigley)." The main objective of a company that produces a commercial is to get its product to sell. There are many methods that are used to attract the audience to purchase its product. The Wrigley JR. Company took advantage of the human senses of love and the contagious feeling to persuade its viewers into buying its product. The company of Extra Gum took its own product to another level with its commercial. The Extra Gum commercial was persuasive because of all the rhetorical devices used to target the viewer's emotions

If elected, a C4U government would work to create accessible and affordable education for all Canadian citizens, to provide equal development opportunities. The bulk of this cost would be recovered by a new revenue stream coming from private businesses, refunding the educational costs of the students once hired. This would also eliminate students from coming out of education with massive debt. With companies generating high profit margins through this movement, the extra income gathered is entirely invested into advancing and growing the current educational system. The refunding mechanism will also subsidize the investment in improving online learning and remote education platforms. The government and students are hereby freed from

Extra Gum released a commercial to touch the hearts of potential gum costumers. It is set up in the style of a music video to a touching love song. The video starts in a High School where are girl and guy, Sarah and Juan; meet eyes for the first time. Then Sarah offers Juan some Extra gum. The video then fast-forwards to Sarah and Juan after a date in a car and they have their first kiss. This kiss is also followed with Sarah offering Juan some gum. Then the montage quickly shows Sarah and Juan together in fall, winter, and even at Prom, after each Sarah continues to offer some Extra gum to Juan. Then as Sarah and Juan age, Extra gum seems to be a part of their life.

Founded in 1823, Union University is a collection of schools that include West Tennessee College, Union University of Murfreesboro, Southwestern Baptist University, and Hall-Moody Junior College of Martin, Tennessee. Union’s main campus is located in Jackson, Tennessee. Consistently ranked as a top tier institution in the Southern Region, the university offers more than 100 programs of study across an assortment of disciplines. Programs include art, business, education, health care professions, theology, and more. The various nursing programs are the most popular majors and make up 21% of enrolled students. Interdisciplinary studies make up 17% of students and are the second most popular. Union was accredited by the Southern Association of

Commutronics had not accumulated enough profits and had no sufficient capital reserves. The company’s registered capital was therefore very low. The withholding tax rate of

I watched the Super Bowl and found an interesting and funny ad made by TurboTax. TurboTax is a company that does tax filling easy to do online. It started with the actor Sir Anthony Hopkins, who pretty much didn’t sell anything, but mentions a free service. He was just wearing TurboTax logo slippers and drinking out of a TurboTax mug, he even named his dog TurboTax.com. He targeted all the people who would be doing their taxes soon since it’s tax season. The commercial address how easy it is to use TurboTax. How easy and quick taxes can be done through the phone, plus it is free. CBS has pushed the cost of advertising the Super bowl to $4.5 million to $5 million for 30 seconds, A 60 second spot would double the cost for TurboTax. A 60 second

The two things that are being compared by Jean Kilbourne; are how fish can’t live in toxic water and how when an advertisement is being used it is unhealthy to human beings. Some similarities that are being compared between these analogues are: fish can’t live in toxic water humans can’t live with having toxic advertisements or it might lead to death, way later on in life. Things that can lead to human death are suicidal thoughts, anorexia, or depression. Another similarity is how fish can’t live in an unhealthy environment just like humans can’t live in a toxic environment. Difference between the analogies is that they are comparing fish to humans. Another difference is that fish need water to live and humans don’t need advertisements to live.

Mid-Town Office Products is a small regional office supply company located in eastern Los Angeles (Johnston & Marshall, 2009). Within the 12 years that Mid-Town has been operating they have managed to accumulate a catalog with over 11,000 products (Johnston & Marshall, 2009). Although Mid-Town has higher prices than their mail-order competitors, Mid-Town’s offers a range of services that include next day delivery, online ordering, and a tracking system that their mail-order competitors cannot provide (Johnston & Marshall, 2009). In spite of Mid-Town being a small business only serving a small segment, Mid-Town has been successful. Their success as a company has allowed them to develop an expansion plan that includes other areas of Los Angeles

3.) Strong presence in high margin health services business. In addition to UnitedHealth Group’s leadership position in the health benefits market segment, UnitedHealth Group has strong information and technology based health services platform through its business segments which is Ingenix, OptumHealth and PrescriptionSolutions. The “CNN MONEY” (2012) website states Ingenix is one of the largest health information, technology and consulting companies in the world. The UnitedHealth Group derived $2.3 billion of revenues from Ingenix which contributed $284 million (excluding $200 million in goodwill impairment and business line deposition charges) of operating profit, and an operating margin of 12.1% during FY2010.

Harvey Norman is now a public company that is listed on the stock exchange, whose principal activities primarily consist of an integrated franchising, retail and property entity. It is one of Australia’s most successful retail groups, operating more than 150 franchised department stores, which focus on selling computers, home entertainment equipment and home appliances. It offers Australian consumers an extensive product range, cutting edge technology and market leadership in most product categories. In this report, an in depth industry and company analysis will be provided in order to gain an understanding