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Public Relations: Abigail Adams And Dolley Madison

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Abigail Adams and Dolley Madison are commonly known as wives of Presidents of the United States; however, their contributions go much farther than their titles. Both women made great strides in what we call public relations today and used what they had available to their advantage.
Abigail Adams began writing letters to her husband, John Adams the second President of the United States, as a form of communication. Utilizing letters as their form of media at the time, Adams wrote her husband about her own political ideals and provided her husband with information during the American Revolution. She also sent letters to others about her husband’s ideals to gain support. She was described as what we would call a public relation consult today.

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