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Reparation For The Hotel Château Gütsch

Decent Essays

1. Introduction
The service industry is incredibly divers. There are different scales, menus, ambience and customers, but all these businesses have a common goal to sell food and beverages to a target market they hope will be stratified, and they hope to be profitable (Ojugo, 2010). To make the restaurant business successful and make it stand out, the right choice of suppliers, merchandising of the product and every step is an indispensable element.
This report is going to discuss the renovation for the Hotel Château Gütsch, the main purpose of this report is not only to emphasize the improvement of the menu and achieve the anticipation of the profit, but also stress the importance of guest’s perceived value and satisfaction.
2. Description of Business and Competitors
Hotel Château Gütsch is a 4-star property located in the heart of Switzerland, in a famous city of Luzern. This hotel is a 19th century castle with a rich history which nowadays attracts tourists from all over the world. The building was constructed in 1888 as a private residence with a connecting hotel and restaurant, which later was made into the full-time hotel. Château Gütsch itself is relatively small and is operating 27 rooms and suits for the unforgettable fairy tale experience. Situated on a mountain, it …show more content…

The main competitor is in town is the Wilden Mann Hotel which is also a 4-star property and is the one of the oldest hotels in Luzern, established in 1860 it has been looking after its’ guests for more than 150 years. This hotel has a great history and is made in the classic style, decorated with the antique furniture. It is located in town not far from the main tourist attractions such as the Kappelbrücke, which makes guests’ access much easier. Where is the fastest way to get to the Hotel Château Gütsch is through the cable railway which is located quite far from the old

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