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Rhetorical Analysis of "Dear Students"

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Does College Help or Hurt Our Chances for Success? Stop. Please. Stop. You have changed. I am at a loss for words. I thought that you – you wonderful university – would forever be the all-important, unchanging, institution of learning that would make me amount to something. Wait, what was that? You have not changed? Oh, that’s right. You haven’t changed, and therein lies the problem – according to Gideon Burton. “Dear Students: Don’t Let College Unplug Your Future” talks about how the Internet is becoming an essential tool for our lives, and that colleges and universities are not adapting in sync with the web. Using repetitive and colloquial diction, real-life examples, and a sarcastic voice, Burton effectively convinces college …show more content…

The company didn’t care. They said, “It’s what he can do that matters, not where he graduated…” (90). This example motivates the audience: it shows them that they don’t need a degree to make money at what they are good at. It motivates them by the fact that the story is about a CEO; CEOs are successful, wealthy, and happy. So this shows that a degree is not necessary to make money in life, but making yourself known online, and being great at what you do, is. It is a logical example. A second example is included in his section titled “Reality Check #5: when College Gets to 2.0, They’ll Be Late For 3.0” (93-94). He illustrates in this example the length of time it takes for colleges to change and add classes that would assist students in new media. He makes it clear that universities think that new media – blogging, social networking, and online feedback – is a good thing. However, it makes the audience feel that universities and colleges don’t really care about students and their success in the real world. Burton gives a dialogue between a professor and department chair of a university. Candace, the professor, suggests to the department chair that they need to be studying social media. The department chair agrees and tells Candace to get the curriculum committee a proposal so that a class could be created. The department chair says that it will probably be a full year, though, before the class could even be created. Then Candace says that she could at least blog

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