Rogers' Diffusion and Adoption Research Essay

I would define innovation as the ability to apply this creative thinking to an existing product, solution or approach that improves the outcome of a solution to a problem or usefulness of a product. Innovation is the ability to put creative thoughts to use in a way that is beneficial to a person, product, object, problem or situation. .

Education is among the sectors that have benefited the most from the advent of modern technology, and especially information and communication technology (ICT). Traditional education systems faced many challenges and huge limitations at delivery, in practice, and in application. Tools of education such as chalk, blackboard, books, classrooms, laboratory items, and so on, were mostly manual and cumbersome. Even the structure of the traditional literature content, and pedagogy was a challenge to both the teacher and the learner.

The Diffusion of Innovation Model is an example of a specific community-based model that recognizes and documents socio-cultural, economic, and normative values of the

Alongside the entrepreneur spirit, Innovation is the process of taking new ideas and implementing them into the market. Key word being “new”, an innovation can be sometimes viewed as the application to better solutions that meet new demand-requirements, inarticulated needs or existing market needs. Innovative ideas range from: goods, services, products, processes, services, technologies or ideas that create value for which customers will pay for. For an idea to be an innovation, it must be replicable at an economical cost and must satisfy a specific need. This means is that one must be ready and willing put their new idea to the test. On the other hand, there is recognition that “innovation is also critical to cultural, environmental, social, and artistic progress as well” (Bullinger, 2006). With this stated, high-tech innovation is ultimately the reason why we can be thankful for the many new conveniences of the 21st century. Although we might see the forefront of innovation being very prominent in today’s world, innovation is truly nothing new. From the start of modern man times, innovative ideas have paved the way for civilization to advance and develop into what we are today and at the same time, we have barely begin to chip away at the tip of the iceberg of our true human potential. Some scholars believe that innovation is a

“Accepting or Rejecting Innovation” by Jared Diamond, discusses about the factors and processes of adopting new innovations. Diamond explained how innovations, no matter how progressive and efficient it is can be delayed or not used at all. The first factor that decide the new technology can be used is the economic advantage. This is the most obvious, according to the author is if the technology can provide an economic advantage, society would more readily support it. The wheel was used as an example in Native American society, compared to industrial nations, it was not as valued economically due to the lack of domesticated animals. The second factor that the author list was the social and prestigious value of the innovation also plays a crucial

Innovation: An initiative, practice, or objective that is modern by individual or other elements of acceptance (Rogers, 2003).

Innovation. To some this word means a new idea or product. To me innovation means an improvement on the way that the world views something and inspires change. An innovation is as simple as the wheel or as complex as discovering how to map the human genome. Innovations have the power to impact the world in major ways. Even ideas or movements are considered innovations. The civil rights movement changed our country by opening the eyes of our citizens to the racial inequality that was occurring. It ignited change in the way we viewed each other as human beings.

Innovation is an idea that must be cost-effective and must gratify a precise need. Innovation includes careful application of information, imagination and creativity in stemming greater or different values from resources, and includes all processes by which new ideas are generated such as brainstorming and converted into useful products.

the results of the analysis. Section VI discusses the findings and the limitations of the study. Future research directions are also outlined. Section VII concludes the paper. II. INNOVATION DIFFUSION AND THE S-CURVE GROWTH MODEL Over the last three decades, a considerable body of literature has accumulated on the characterization of the life cycle of innovations. Interest in understanding the factors and the environment conducive to the adoption of new innovations spans across different disciplines, most notably marketing, economics, and social science. One line of research involves empirical studies using cross-sectional data with a focus on the relationship between the adoption decision, the innovation, and the organizational characteristics. The majority of IS innovation studies fall into this category [2], [6], [17], [23], [35], [55], [56]. Another line of research, popularized in the marketing literature, focuses on the diffusion pattern of innovations over time. Aggregate diffusion models have been proposed to study the rate and pattern of the diffusion process. While originally developed to capture the essential features of

Innovation is the actual use of nontrivial change and improvement in a process, product or system that is novel to the institution developing the change.

The word ‘innovation’ is derived from Latin word ‘innovare’, which means “to change something to new”. In other words, we may say that ‘innovation’ means changing the regular way of doing things and involves doing the regular things in a novel way.

Tidd et al (2000) states, “the innovation is a business process of revolving opportunity into new ideas and of putting these into widely used practice. In term of the nature, there are five major types of innovations: novelty, competence shifting, complexity, robust design and continuous improvement. While in term of the extent of change, innovations can be divided into incremental, radical and

Innovation is normally used to denote the process that takes place when a product or a process is developed, from idea to market; the concept of invention only denotes the process that takes place when new ideas or solutions are generated. Baumol (2002) argues “is it possible to have lots of inventions and still lack innovations. Nevertheless, inventions are a necessary precondition for innovation”.

which makes them more receptive to innovations. Education also sensitizes people to the importance of technology in human progress. That again makes them more receptive to innovations. Indeed, a general finding in diffusion research is that educated people tend to adopt new products earlier than none educated people

Ralph Ocker communication planned changes brings a new era of business behavior to the GDW. His strategy is quite similar to Diffusion theory in which changes are adopted or rejected the all stages.