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Rural Sanitation Program in India

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Rural sanitation programme in India
• 10% of the Rural Sanitation Programme in India is now being spent on IEC projects.
• This puts $US 1.9m each year into increasing awareness and understanding of water and sanitation issues at every level from state decision makers to rural villagers.
• The action was taken after a survey showed huge gaps in what the sector thought and ordinary people did.
• Fundamental changes in the practice by water engineers and planners are being brought about by this communication exercise.
• Villagers are ready to take on responsibility for maintaining their clean water supply.
In 1991, India's Department of Rural Development allocated 10 % of its rural sanitation programme to IEC.
The decision to …show more content…

In fact two thirds of people said they would be prepared to pay towards maintenance. The survey showed that there was a possibility of the community becoming owners of their water supply.
The survey was completed in 1989, when the Rural Water Supply and Sanitation Programme was already under way. Later an action programme was drawn up by the Indian Government. However, the tradition of state autonomy in India has limited the areas in which a National Drinking Water Mission communication package is being tested. An integrated drinking water and sanitation programme with peoples participation is being piloted in eight areas selected from eight districts nationwide. The pilot schemes will cover land and water management, drinking water and sanitation, agriculture and waste land development, the first time that all these elements have been tackled in one project. It involves the formation of participatory groups which allow local people and outside experts to take part in planning.
The India experience underlines the difficulty in making changes on an adequate scale in a country of great size, population and complexity. But it also shows that the problems of change can only be understood when the beliefs, knowledge and attitude of the people are addressed.
Ashoke Chatterjee, coordinator of a series of workshops organized by the National Drinking Water Mission in the Himalayas, to promote communication for community participation

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