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SWOT Analysis Airbnb

Decent Essays

SWOT Analysis A Study on Air B&B Group 28 PAN Yi Chen 3035029196 Siyath Wasala 2012565662 Andy Pound 3035133911 CHEN Chong Chong CHEN Wenqing 2013520786 2012532160 What is SWOT Analysis? A structured planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. What Is Air B&B AirB&B, a company serving people for convenient accommodation around the world, was founded in August 2008 in San Francisco. Services provided to visitors include rating, review of previous guests and other users’ recommendation and so on. So far, Air B&B has experienced enormous success with over 1 million hosts and travelers, over 10 million nights booked. Strengths o Technology …show more content…

o Housing problem generated in the long term. Opportunities o o Current Situation: o Opened 11 new offices in 2012 o Concentrated in Europe, then the Americas and few in South/East/South East Asia Expansion in different markets: o Reach out to the undeveloped business areas o Ex:- Unpopular tourist destinations o Introduce online service to house owners Opportunities o Integrate Airbnb’s Platform with

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